About the position
At Commerce, our mission is to empower businesses to innovate, grow, and thrive with our open, AI-driven commerce ecosystem. As the parent company of BigCommerce, Feedonomics, and Makeswift, we connect the tools and systems that power growth, enabling businesses to unlock the full potential of their data, deliver seamless and personalized experiences across every channel, and adapt swiftly to an ever-changing market. Simply said, we help businesses confidently solve complex commerce challenges so they can build smarter, adapt faster, and grow on their own terms. If you want to be part of a team of bold builders, sharp thinkers, and technical trailblazers, working together to shape the future of commerce, this is the place for you. Commerce is looking for a Partner Marketing Manager with deep experience in working with Value-Added Resellers (VARs) and ERP ecosystem partners to be responsible for creating and driving our marketing strategy and campaign execution with strategic Partners.
Responsibilities
- Work with Value-Added Resellers (VARs) and ERP integration partners to strategize and execute campaigns both to and through partners including the ability to identify joint co-marketing opportunities and lead execution of campaigns through the partner channels
- Define, build, and execute joint partner marketing GTM strategies and campaigns to drive net new BC merchants
- Develop scalable marketing assets, campaigns, content, and engagement strategies to serve partners
- Lead and skillfully project manage across a matrixed environment and maintain alignment with Demand Generation, Product Marketing, Content Marketing, and Channel Sales to drive business strategies and operational goals
- Develop, analyze, and deliver regular reporting and insight on partner, campaign and opportunity performance
- Manage individual project budget tracking, and own forecasted return and performance projections across partner marketing activities
- Champion our partners within Commerce to ensure we deliver a world-class partner experience
Requirements
- 5+ years of SaaS software/technology marketing experience, preferably in ecommerce, with at least 2+ years focused on partner marketing in the ERP and/or VAR ecosystem
- 3+ years experience in strategic/tactical campaign management and event management to drive awareness and lead / qualified opportunity creation
- Bachelor's degree, ideally in marketing, business or similar field preferred
- Experienced Marketer with an amazing portfolio of partner campaigns that demonstrate deep understanding of account-based, field, and events marketing
- Proven experience on cross-functional teams, creating success and instilling best practices
- Ability to adapt through fast-paced, high-growth, dynamic environments, while operating in a matrixed organization
- Analytical with a high degree of business acumen, along with the ability to analyze marketing data and derive insights and opportunities
- Good understanding of industry standard channel programs
- An expert collaborator and communicator with excellent communication (written and verbal), presentation, reporting, and client/partner relationship skills
- Outstanding project management and organizational skills
Benefits
- Inclusion and Belonging
- Equal opportunity employer
- Reasonable accommodation for individuals with disabilities
