About the position
The flagship direct-to-consumer streaming service from Disney, Disney+, offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. With unprecedented access to Disney’s long history of incredible film and television entertainment, Disney+ is also the exclusive streaming home for the newest releases from The Walt Disney Studios. Disney+ is available as a standalone streaming service or as part of bundled offerings, including Disney bundle plans in the U.S. that give subscribers access to Disney+ and Hulu or Disney+, Hulu, and ESPN. The Associate Manager, Partnership Marketing will play a critical role in managing small to midsized device and distribution partners supported by the Global Partnership Marketing team.
Responsibilities
- Act as the main day-to-day contact for assigned partners, helping to build strong, collaborative relationships that support shared success that align with team and company goals.
- Work closely with partners by regularly communicating programming priorities, for Disney+, ESPN DTC and the Bundle to keep everyone informed and aligned.
- Responsible for executing marketing campaigns around key title tentpoles that drive acquisition, engagement and retention for SVOD services.
- Build strong relationships with internal teams—including but not limited to creative, legal, programming, product marketing, business development, technical account and regional marketing teams —to coordinate campaign assets, approvals, and timelines to ensure timely delivery to partners.
- Demonstrate strong project management skills to oversee team reporting and manage asset requests and delivery workflows.
- Ensure operational efficiency and clear communication across all internal and external stakeholders.
- Support senior leadership by preparing campaign updates, delivering insights through reporting, proactively anticipating needs, and providing tactical support for high-priority partner accounts.
- Work collaboratively by contributing ideas and supporting colleagues by sharing best practices and key learning about partners with stakeholders internationally.
- Contribute to special projects and high-impact initiatives as assigned by leadership, often involving cross-functional collaboration and strategic visibility.
Requirements
- At least 3 years of experience in partner marketing within a subscription-based or direct-to-consumer business, brand marketing, or integrated marketing—preferably in media, streaming, or consumer technology; agency experience supporting similar clients is also valued.
- Bachelor’s degree in Marketing, Business, Communications, or a related field required/preferred or work experience.
- Strong understanding of the OTT, SVOD, and CTV landscape, along with digital marketing, partner ecosystems, and growth strategies.
- Proven ability to collaborate effectively with internal and external partners at all levels, including cross-functional teams and senior stakeholders.
- Adaptable, flexible, and proactive, with a solution-oriented mindset and the ability to thrive in a fast-paced environment.
- Strong communication and interpersonal skills, with the ability to build relationships and communicate effectively with internal teams and external partners.
- Analytical mindset with experience using campaign data to inform future strategies.
- Ability to contribute to a positive, inclusive team culture, actively sharing knowledge, supporting colleagues, and working toward collective success.
Nice-to-haves
- Experience supporting international markets or collaborating with global stakeholders is a plus.
- Passion for innovation and creative problem-solving to drive marketing success and unlock new partnership opportunities.
Benefits
- A bonus and/or long-term incentive units may be provided as part of the compensation package.
- Full range of medical, financial, and/or other benefits, dependent on the level and position offered.
