About the position
Technology Product Manager role, resides in CTO (Chief Technology Office) organization within Employee Technology and Experiences (ETX) team that enables platform experiences for our workforce to engage the consumers and merchants. The MarTech team is responsible for the platforms and experiences that drive PayPal Lifecycle Marketing Communication activities touching millions of customers worldwide. Team is on a transformational journey to consolidate and operationalize disparate tools onto an ecosystem that effectively supports Data, Decisioning, Omni-channel Delivery and Measurement capabilities. We are responsible for ideation, technology assessment, and adhering to Agile Development methodologies from Intake to Deployment for all marketing needs.
Responsibilities
- Drive strategy, vision, roadmap and own the features of key marketing technologies focused on personalization & experimentation.
- Lead discovery and requirements to establish product vision, success metrics, maturity roadmap, capability and features.
- Develop, implement, analyze, and optimize A/B tests and personalization programs across app and web.
- Lead the ideation, testing, and iteration of new personalization concepts designed to enhance engagement.
- Represent customer passionately in trade-off decisions within domain.
- Communicate easily from business, technical, customer perspectives.
- Collaborate with geo distributed teams of platform specialists, product management, operations and engineering.
- Responsible for product backlog grooming, partnering with cross-functional teams to enable sprint planning.
- Proactively identify and help remove obstacles by bringing structure and definition to ambiguous challenges.
- Encourage project team to take personal accountability for product quality.
Requirements
- Minimum of 5+ years of experience executing tactics to drive backlog prioritization with cross-functional stakeholders.
- Experience delivering personalization experiences using Adobe Experience Platform, Adobe Target, Journey Optimizer, Real-Time CDP.
- Proficiency with vetting business benefit and driving custom product design to automate execution and compliance guardrails.
- Excellent verbal and written communication and presentation skills.
Nice-to-haves
- Marketing Technology domain experience.
- Understanding of capabilities, features and platforms related to B2B & B2C omni-channel engagement.
- Expertise in delivering content placements through Adobe Web and Mobile SDK.
Benefits
- Flexible work environment.
- Employee shares options.
- Health and life insurance.
