About the position
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles. Snap Engineering teams build fun and technically sophisticated products that reach hundreds of millions of Snapchatters around the world, every day. We’re deeply committed to the well-being of everyone in our global community, which is why our values are at the root of everything we do. We move fast, with precision, and always execute with privacy at the forefront. We’re looking for a Principal Software Engineer to join the Ads team at Snap.
Responsibilities
- Take the lead in conceiving, designing, and developing new 0 to 1 advertising products.
- Identify market gaps, understand emerging trends, and translate innovative concepts into tangible solutions that empower our advertisers.
- Collaborate extensively with cross-functional teams, including product management, sales, engineering, and data science.
- Translate insights into well-defined technical specifications and innovative solutions that address advertiser challenges.
- Champion the entire lifecycle of new ad product development, from initial ideation to final delivery of robust and scalable solutions.
- Evaluate technical trade-offs, plan meticulously, and execute with agility.
- Advocate for and apply best practices regarding availability, scalability, operational excellence, and cost management.
- Provide technical direction that influences the entire company.
- Work across teams to understand product requirements, evaluate trade-offs, and deliver solutions needed to support Snap’s performance advertising suite.
Requirements
- 10+ years of post-Bachelor’s software development experience; or a Master’s degree in a technical field + 9+ years of post-grad software development experience; or a PhD in a related technical field + 6+ years of post-grad software development experience.
- 2+ years of experience with technical leadership or acting as the domain-expert to a technical organization.
- Experience in technical leadership/ownership and setting technical direction for engineering projects.
- Experience architecting, designing, and developing distributed systems.
Nice-to-haves
- Prior work in consumer-facing platforms or marketplaces where user experience and monetization intersect.
- Proven experience building or optimizing digital advertising products (e.g., ad formats, relevance, placement, pacing, personalization).
- Experience with cross-platform development.
- Ability to promote product excellence and collaboration, driving a portfolio of concurrent engineering projects.
- Ability to create a compelling vision for the future and communicate clearly.
Benefits
- Paid parental leave
- Comprehensive medical coverage
- Emotional and mental health support programs
- Compensation packages that let you share in Snap’s long-term success
