About the position
Johnson & Johnson is recruiting for a Product Manager, Channel Strategies, Psoriatic, located in Horsham, PA. Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. The Channel Strategies Product Manager is a core member of the brand team accountable for developing and executing the channel strategies critical for the launch of icotrokinra in Plaque Psoriasis (PsO). This position reports to the Group Product Director, Access/Customer Experience, icotrokinra.
Responsibilities
- Lead the development & execution of channel-specific strategies and tactics to optimize the unique specialties (Ex. Derm, PC, APP, TLL, KAS).
- Significant alignment and integration with the field teams supporting all critical needs in delivering a great customer experience and supporting needs for patient initiation and ongoing management with icotrokinra.
- Participate and actively provide inputs to cross-functional partners as it relates to launch strategy & tactical implementation, including but not limited to, Sales, Medical Affairs, Learning Excellence, Global, Insights, etc.
- Manage associated AOR and agency partners, ensuring shared accountability to the brand strategy, rigor in marketing excellence, and exceptional execution of key tactics and deliverables.
Requirements
- Bachelor's degree required, MBA is preferred
- A minimum of 3 years of business experience with successful track record - preferably in Marketing, or alternatively also in Sales, Sales Learning & Development, Medical or related fields
- Solid analytical & critical thinking with demonstrated ability to translate data into actionable tactics to deliver on business objectives
- Capable of leading within a matrix environment & influencing without authority
- Excellent communication & project management skills
- Track record of demonstrating passion and perseverance for long-term & meaningful goals
- Ability to work in Horsham, PA (3 days/week) and travel domestically up to 30%
Nice-to-haves
- Launch experience preferred
- Consumer marketing experience preferred
