Product Manager, Lash Category

About the position

We are seeking a strategic, creative, and detail-oriented Product Manager to lead the innovation, development, and lifecycle management of our lash product portfolio. This role will drive the brand's lash category growth by identifying market opportunities, shaping product strategy, and working cross-functionally to bring best-in-class solutions to consumers.

Responsibilities

• Develop and execute the long-term strategy for the lash category, aligned with brand objectives and market trends
• Identify white space opportunities through market research, trend analysis, and consumer insights
• Lead end-to-end product development process from concept to launch, including ideation, packaging, pricing, positioning, and go-to-market plans
• Manage product timelines and cross-functional alignment with R&D, packaging, sourcing, design, sales, and operations teams
• Collaborate with sales and retail engagement team to tailor assortments and promotional strategies by retailer and channel (mass, drug, e-commerce, specialty)
• Prepare product presentations and sell-in decks for retailer line reviews and customer meetings
• Track competitive launches, pricing, and packaging to ensure differentiation and market leadership
• Stay on top of beauty and lash trends, influencers, and consumer behaviors

Requirements

• Associates of Arts (A.A)
• 0 - 2 years of relevant experience or industry exposure in a related field
• Strong communication skills
• Proficiency in Korean

Benefits

• 401(k) Savings Plan
• Premium Medical Insurance Coverage
• Year-end Bonus Plan
• Paid Time Off (PTO) based on seniority
• Paid Holidays
• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room
• Summer Friday
• Complimentary Gourmet Breakfast, Lunch, and Dinner
• Relocation Support for New Hires
• Work Anniversary Recognitions
• Congratulatory & Condolence Gifts
• Employee Referral Bonus Program
• License/Certification Reimbursements
• Corporate Employee Discounts
• Visa Sponsorships (100% paid by the company)
• Commuter Support (Shuttle Bus Program)
• Vehicle Perks