Product Marketing Lead

About the position

We are seeking a Product Marketing Lead to join our Marketing team. As a senior individual contributor, you will play a pivotal role in defining and executing our product marketing strategy. Your efforts will directly influence how our products are perceived in the market and how effectively we reach our target audiences.

Responsibilities

• Conduct in-depth analyses to understand market trends, industry penetration, customer needs, and competitive landscapes.
• Establish core go-to-market motions within specific audiences and use cases.
• Collaborate with core partners across GTM & EPD.
• Drive projects that impact business outcomes.
• Serve as the connective tissue between Product, Marketing, and Sales.
• Understand the product's roadmap and surface market and customer insights.
• Enable the sales team to sell better and faster.

Requirements

• Experience in establishing a product marketing function.
• Ability to transition from high-level strategy to specific tactics.
• Experience collaborating with product teams on feature development.
• Experience enabling sales teams to understand specific use cases.
• Experience driving large cross-functional initiatives.

Nice-to-haves

• Passionate user of Clay or similar products.
• Comfortable navigating conversations with founders and executives.

Benefits

• Competitive salary and role trajectory.
• Fully funded health, dental & vision insurance.
• Visa sponsorship available.
• Paid time off with a flexible vacation policy.
• Free meals in the office and unlimited snacks.
• Parental leave and fertility support including IVF benefits.