Product Marketing Manager, Clinical Decision Support (REMOTE -- USA)

About the position

The Product Marketing Manager, Clinical Decision Support, is responsible for leading our marketing efforts for Radiometer's Clinical Decision Support (CDS) portfolio. This individual will be responsible for developing and executing marketing strategies that grow revenue, generate leads, and support commercial teams with compelling tools and messaging. This position reports to the Director, Marketing and is part of the Marketing Team and will be fully remote.

Responsibilities

• Lead product marketing strategy, drive product awareness, and generate leads through integrated marketing campaigns
• Develop clinical value messaging, create tailored content for clinical personas, and build tools to support sales execution
• Collaborate with Product Management, Sales, and Clinical teams to align strategy and priorities

Requirements

• Bachelor's degree in biology, Chemistry, Biomedical Engineering, or related scientific field
• Minimum 5 years of experience in the healthcare industry, which includes experience marketing or selling healthcare software or clinical decision support tools and creating customer facing materials and enabling sales teams, as well as a proven track record of lead generation, content development, and digital campaign success
• Demonstrated understanding of healthcare software solutions and buying process, as well as the ability to translate clinical insights into impactful messaging
• Proficient in digital marketing tools, such as HubSpot, Marketo, LinkedIn Ads, or similar platforms, as well as MS Office / MS 365 (especially PowerPoint, Excel), and familiarity with CRM tools (e.g. Microsoft Dynamics, Salesforce, etc.)
• Primarily language English

Nice-to-haves

• Familiarity with ICU, ED, or Laboratory clinical environments

Benefits

• Comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees
• Remote work arrangement eligibility
• Bonus/incentive pay