About the position
Meta is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We plan to release multiple products and technologies over the next few years that will define new categories, help bring Wearables to millions of consumers and advance Meta's mission of bringing the world closer together. The Wearables Product Marketing Team is looking for a Product Marketing Manager who is a trust and safety specialist to lead go-to-market efforts that support growth by building trust in new technologies. You will represent the customer point of view within the business, partnering closely with product, user testing, policy, communications and other functions to drive complex initiatives that create lasting impact. You will bring a combination of strategic vision, proven communication skills, a collaborative mindset, analytical acumen, and hardware and/or software product launch experience, having worked in highly cross-functional, dynamic environments built to move fast, effectively prioritize and pivot quickly as needed.
Responsibilities
- Partner closely with product teams to define the strategy, roadmap, and success metrics for hardware and software products
- Lead the definition and development of the go-to-market trust strategy across the organization, which is grounded in user insights and market dynamics
- Lead cross-functional teams toward execution and launch of the trust go-to-market strategy through end-of-life
- Be the single point of contact for communicating go-to-market updates and reviews with cross functional leadership
- Lead market assessment through quantitative analysis, qualitative feedback, and represent the consumer point of view around trust, safety, and privacy internally with Product Management and cross-functional teams in the prioritization, design and development of devices and experiences
- Design tests, measure impact, and learn through a results-driven approach to partnering with cross-functional teams
Requirements
- BA/BS degree
- 10+ years of experience in product marketing, product management, trust management, management consulting, business strategy or a similar field
- Experience working on issues related to consumer trust, safety, and/or privacy in consumer products
- Experience driving strategy development and tactical execution
- Experience with consumer research and proficiency in using data and insights to inform product and go-to-market strategy
- Experience working in a cross-functional capacity within a dynamic environment
- Effective communication skills and experience creating documents and presentations
- Experience with products that are sold direct-to-consumer
- Quantitative, analytical, and conceptual problem-solving skills combined with demonstrated business acumen
- Experience structuring and solving problems, and influencing product decisions to move insights to action
Nice-to-haves
- Masters degree or equivalent in business, marketing, analytics, engineering, or other related quantitative discipline
- Experience in consumer tech hardware and/or software for hardware products sold in both the consumer and B2B channels
- Domain knowledge in wearable devices and AI
