Product Marketing Manager

About the position

Responsible for developing product positioning, messaging, and marketing strategies that drive awareness and consideration of our products and value propositions. This role partners closely with product and go to market teams and coordinates with cross-functional marketing teams to create sales material, content, and ensure consistent and compelling positioning of our offering across channels. The ideal candidate brings a strategic mindset, strong cross-functional collaboration skills, understanding of market and customer dynamics, and a capacity for deep product knowledge to inform our story in the market.

Responsibilities

• Develop processes for the creation of requirements and represent those insights throughout the marketing organization and broader business units.
• Lead marketing strategy implementation efforts, including management of various stakeholder relationships and cross-functional marketing and business efforts.
• Represent customer perspective and marketing initiatives with business partners, including consolidating the efforts of multiple marketing areas.
• Drive organizational capabilities of the Marketing Strategy team, including leadership of team meetings, working sessions and customer engagements.
• May perform other duties as assigned.

Requirements

• 5 years of experience in customer requirements and market strategy, MBA preferred but not required.
• Familiarity with modern marketing, but diverse industries and past roles welcomed.
• Customer-centric mindset, particularly the ability to consume and organize customer research and analyze results.
• Capabilities in strategy development, planning and implementation, including an action orientation and a focus on results.
• Strong partnership and teamwork capabilities, including relationship-building, communication and collaboration skills.
• Organizational skills, including the ability to coordinate complex projects and maintain multiple partnerships simultaneously.
• Disciplined, strategic approach to developing integrated marketing plans with defined outcomes.

Benefits

• Health, Vision, Dental insurance
• Short & Long-Term Disability insurance
• Generous PTO (including paid time to volunteer)
• Up to 9.5% 401(k) employer contribution
• Mental health support
• Career advancement opportunities
• Student loan repayment options
• Tuition reimbursement
• Flexible work environments