About the position
At SpotOn, we're helping restaurants and small businesses compete and win with flexible payment and software technology-backed by real people who really care. From seamless point-of-sale systems to integrated restaurant management solutions, every SpotOn tool is designed to help local businesses increase profits and create better experiences for their customers and employees. Recently, SpotOn was named one of Fast Company's Most Innovative Companies of 2024, awarded Great Places to Work and Built In's Best Workplaces for the third year in a row, selected as the Best Overall Restaurant POS by NerdWallet, and rated the top-rated point-of-sale (POS) for restaurants, bars, retail, and small businesses by Capterra users. We're committed to caring hard and moving fast so that we can continue to grow and make a positive impact together. In this role, you will work side-by-side with Product, Sales and Marketing to build products that are core to restaurants' operations. You will play a crucial role in identifying market opportunities, driving sales and product focus, and go-to-market strategies to launch new features. You will be responsible for developing the launch strategy, product positioning and messaging to unlock new sales and bring our current customers more value. You'll have the unique opportunity to collaborate across the organization with a high degree of ownership, accountability and visibility to senior leaders in the company. From the product conceptualization stage to driving adoption and deeper engagement among our customers, you will launch compelling products and drive some of the company's key initiatives.
Responsibilities
- Working with product, define and validate product market fit, market sizing and the business case for product launches and sales direction
- Partner with Marketing and Sales colleagues to drive cross-functional, cross-channel sales efforts to meet the growth objectives associated with product initiatives
- Own market & opportunity sizing, product positioning and messaging to better drive acquisitions and adoption from our customers
- Working with Brand & content teams, drive the development of marketing assets & content to support product awareness and customer acquisition and engagement goals
- Partner with the data team to analyze product usage and adoption in order to identify areas of opportunity and make product and rollout recommendations
- Understand market and competitor trends and develop marketing strategies to increase our market presence and penetration
- Build positive relationships across the organization, with the ability to drive cross-functional team projects
- Present strategy and results of major company initiatives to senior-level business partners
Requirements
- A balance of creative instincts and analytic orientation is required
- BA/BS degree required
- Highly efficient at data analysis to assess market opportunity, SAM and make pricing recommendations
- Minimum 3 years PMM experience, 4+ years of relevant experience. SMB marketing and restaurant experience is a plus
- Proven ability to lead cross-functional projects and programs
- Efficient multi-tasker with ability to thrive in a fast-growth start-up environment that is constantly evolving
- Excellent verbal and written communication skills
- Data driven, able to set goals, measure results and leverage data to make decisions
- A passion for hospitality and desire to help small businesses grow
Benefits
- Medical, Dental, and Vision Insurance
- 401k with company match
- Equity via Restricted Stock Units
- Flexible Time Off
- Volunteer Time Off
- Employee Resource Groups for Diversity and Inclusion, Women, LGBTQIA+, and other communities
- Monthly cell phone and internet stipend
- Subscription to Linkedin Learning and Tuition reimbursement of up to $2k per calendar year
