Program Manager, Product Testing

About the position

The Product Testing Team, part of the Product Immersion Testing team within BPM, is seeking a Program Manager who is passionate about testing and launching Meta's newest business and marketing solutions. This Program Manager will bring operational strategy and process to alpha, beta, and generally available (GA) product testing and influence new products for scaled release. The Program Manager will effectively collaborate with our Engineering, Data Science, and Product Marketing and Operations partners and be experienced performing under high-pressure, fast-moving and often ambiguous conditions.

Responsibilities

• Develop and implement operational strategies for product testing and launch
• Collaborate with cross-functional teams to influence new products for scaled release
• Manage the implementation, tracking, and measurement of digital marketing campaigns
• Initiate and drive projects to completion with minimal guidance
• Use A/B testing to inform product decision-making
• Build and maintain relationships with cross-functional teams to deliver impact and achieve goals
• Implement processes and programs that improve product or operational performance
• Communicate effectively with cross-functional teams to achieve goals
• Analyze data to inform product decisions and measure campaign success

Requirements

• BA/BS degree
• 4+ years of work experience in program/project management, customer service, marketing, user or User research, and/or operations
• 4+ years of experience in managing the implementation, tracking, and measurement of digital marketing campaigns
• Experience initiating and driving projects to completion with minimal guidance
• Experience using A/B testing
• Experience working/building relationships with cross-functional teams
• Experience implementing processes and programs that improve product or operational performance
• Experience in cross-functional communication and project execution
• Knowledgeable about marketing and Meta's business tools (e.g. Ads Manager)
• Aptitude for measurement and data analysis
• Experience dealing with high-pressure, fast-moving and ambiguous problems
• Experience contributing at both strategic and operational levels
• Experience working with or in support of a wide-range of communities
• Experience with Ads Manager and/or other interfaces within Meta's ad platform