About the position
Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier life for all. We have a rich history spanning over six decades and a global presence in over 290 locations. Our diverse portfolio includes Home Appliance Solutions, Media Entertainment Solutions, Vehicle Solutions, and Eco Solutions. Our management philosophy, 'Jeong-do Management,' embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom through an inclusive work environment. Join us and become a part of a company that is shaping the future of technology. At LG, we strive to make Life Good for Everyone.
Responsibilities
- Serve as the main marketing contact for regional distributors.
- Support dealer onboarding, recruitment, and marketing enablement.
- Liaise between LG and distributors on campaign planning, execution, and compliance.
- Collaborate on sales events, product launches, and promotional activities.
- Oversee co-op claim submissions, ensuring compliance and timeliness.
- Educate partners on programs, branding, and eligible activities.
- Guide fund planning and creative approvals.
- Support dealer onboarding and ongoing marketing training.
- Assist with local events, roadshows, and promotional activities.
- Provide social media training and resources for contractors.
- Localize campaigns for regional deployment.
- Coordinate with central marketing and vendors for creative assets.
- Manage timelines, asset delivery, and reporting.
- Help plan distributor events and contractor appreciation days.
- Represent LG at industry events to enhance brand visibility and gather insights.
- Monitor campaign performance, co-op usage, and partner participation.
- Collect field feedback for future improvements.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 2-3+ years of experience in field marketing, channel marketing, or distributor/partner marketing preferred.
- Prior experience in HVAC, building products, service-based industries, or B2B distribution recommended.
- Strong communication and presentation skills.
- Ability to manage multiple projects and prioritize in a fast-paced environment.
- Comfortable working independently in the field while collaborating with remote teams.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint), CRM tools (Salesforce a plus), and familiarity with digital marketing platforms.
- Familiarity with tools like Canva, Google Ads, and Meta Business Manager.
- Knowledge of the HVAC contractor landscape.
Benefits
- No-cost employee premiums for you and your eligible dependents for competitive medical, dental, vision and prescription benefits.
- Auto enrollment with immediate vesting of competitive company matching contributions in a 401(k) Retirement Savings Plan with several investment options.
- Generous Paid Time Off program that includes company holidays and a combined bank of paid sick and vacation time.
- Performance based Short-Term Incentives (varies by role).
- Access to confidential mental health resources to help you and your loved ones improve your quality of life.
- Personal fitness goal incentives.
- Family orientated benefits such as paid parental leave and support for families raising children with learning, social, behavioral challenges, or developmental disabilities.
- Group Rate Life and Disability Insurance.
