Sales and Marketing Analyst

About the position

This role focuses on representing Capgemini to the market and our internal sales and account organizations. This person will develop and manage messaging content and tools to better enable the sales team to sell more effectively and will ensure that our clients, the analyst community, and broader market understand the value that Capgemini can offer. This role is focused on providing our sales and account teams with what they need to successfully engage the buyer throughout the buying process to better qualify the opportunity. This involves identifying the right stakeholders to invite for a discussion on how best to rally our resources together to respond to a pursuit RFP.

Responsibilities

• Create and maintain compelling sales presentations to ensure consistent messaging to the market and clients.
• Respond to analyst RFIs to present Capgemini Insurance BU strengths to maintain or improve overall rating in various analyst reports.
• Perform detailed needs assessments in coordination with internal resources then create, develop, manage, and lead the successful execution of cross functional pursuits in conjunction with Sales Leadership Business Development Alliances Finance and other key stakeholders.
• Coordinate the resourcing of strategic deals and ensure large deal best practices are consistently executed in our strategic pursuits.
• Define and mobilize pipeline development strategies campaigns and playbook for digital strategic deals and partner centric business development.
• Execute strategies effectively within the bid management function.
• Work closely with project managers, design managers, estimators, and senior personnel.
• Conduct research and brainstorming key points to include in the bid.
• Craft persuasive and detailed proposals.
• Ensure all deadlines are met.
• Keep track of all costs and managing budgets.
• Liaise with suppliers, vendors, and subcontractors.
• Conduct team briefings once bids have been secured.

Requirements

• Bachelor’s degree in Marketing, Business Administration or Management, Communications, English, or related field.
• Excellent communications skills including presenting, editing, and writing as well as accuracy and attention to detail required.
• A fast-thinking high energy individual with a sense of humor and ability to work with a wide range of personalities will thrive in this role.
• Excellent cross group collaboration skills.
• Ability to influence actions from a varied group of resources especially from those who do not have a reporting relationship to you and may be senior in the organization to you.
• Innate ability to recognize strengths of individuals and being able to onboard them on pursuits.
• Strong workability in Microsoft Office suite.

Benefits

• Flexible work
• Healthcare including dental, vision, mental health, and well-being programs
• Financial well-being programs such as 401(k) and Employee Share Ownership Plan
• Paid time off and paid holidays
• Paid parental leave
• Family building benefits like adoption assistance, surrogacy, and cryopreservation
• Social well-being benefits like subsidized back-up child/elder care and tutoring
• Mentoring, coaching and learning programs
• Employee Resource Groups
• Disaster Relief