Pliantposted 5 days ago
Full-time • Mid Level
New York, NY
Publishing Industries

About the position

We are looking for a (Senior) Business Development Manager - U.S. (Marketing Agencies/Media Buying) (m/f/d) to drive acquisition and revenue growth in one of our highest-volume verticals. You'll be responsible for converting marketing agencies, growth teams, and SaaS companies that spend heavily on digital ads, infrastructure, or third-party services. These businesses often face complex payment workflows, short billing cycles, and tight cash flow dynamics-making Pliant's flexible credit and spend automation a perfect fit. Your work will directly impact our expansion in the U.S., where speed, messaging precision, and consultative selling are key to success.

Responsibilities

  • Own the U.S. agency & media buyer segment: Drive acquisition and revenue growth in a strategic, high-volume vertical.
  • Target and qualify leads: Focus on fast-scaling marketing agencies, digital media buyers, MarTech/SaaS firms, and growth teams managing significant recurring spend.
  • Full-cycle sales ownership: Manage inbound and outbound leads from first contact through to negotiation and closing.
  • Tailor consultative messaging: Speak your prospects' language-performance marketing, spend control, short billing cycles, and cash flow optimization.
  • Close deals that scale: Work collaboratively with internal teams (Product, Finance, Legal) to create win-win solutions for both client and Pliant.
  • Feed insights back into the business: Share real-time market feedback to shape product development, pricing strategy, and go-to-market campaigns.
  • Represent Pliant externally: Attend industry events, build relationships with agency networks, and grow brand awareness in the U.S. market.

Requirements

  • 3-5+ years of experience in B2B sales, preferably selling into marketing agencies, media buying teams, or SaaS organizations.
  • Strong understanding of how agencies and ad spend teams operate - including payment workflows, funding dynamics, and operational bottlenecks.
  • Experience selling finance tools, SaaS, cards, payments, or embedded credit solutions to performance-driven buyers.
  • Proven ability to navigate complex sales cycles with multiple stakeholders (e.g., Founders, Finance, Ops, Procurement).
  • Familiarity with CRM tools (HubSpot, Salesforce) and structured sales frameworks (SPIN, MEDDIC, Challenger).
  • Native-level English proficiency with excellent communication and presentation skills.
  • A self-starter mentality with the ability to work independently and execute with urgency in a remote environment.

Benefits

  • Competitive salary and performance-based incentives
  • An influential role shaping U.S. market growth at an international fintech
  • Opportunities for professional growth and ownership from day one
  • A remote-friendly environment with support for work-life flexibility
  • Health, wellness, and retirement benefits
  • Access to a diverse and ambitious team driven by impact, innovation, and transparency
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