About the position
Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data - globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure - including USDC, a blockchain-based dollar - helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology. Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: Multistakeholder, Mindfulness, Driven by Excellence and High Integrity. Circlers are consistently evolving in a remote world where strength in numbers fuels team success. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.
Responsibilities
- Grow, hire, and mentor a team of product marketers focused on customer solutions
- Work with a cross-functional team of product managers, marketers, leadership team, and customer-facing Circlers to build and launch products globally, including initial market validation, positioning, messaging, and go-to-market strategy and launch execution
- Build data-driven, actionable insights that inform product & marketing strategy
- Define new packages and narratives to drive growth and engagement
- Develop sales enablement strategies, including training, customer and partner assets
- Build out the in-depth competitive analysis for positioning against like offerings from competitors
- Lead strategic and company level cross-functional initiatives from time to time
Requirements
- 10+ years of experience; experience in at least one of the following areas- traditional finance, Payments, Defi or Crypto is required
- 5+ years of experience leading a product marketing function with progression in a B2B organization is required
- Direct product marketing experience with a track record of driving rapid growth of innovative technologies
- Strong understanding of platform services businesses and ability to carry complex technical conversations at a conceptual level; experience in Payments, Fintech, or Blockchain technology is a plus
- Demonstrated ability to coach, develop, and grow a diverse and global team of Product Marketing Managers to achieve desired results
- Executive presence with an ability to influence and drive requirements across a diverse set of stakeholders
- Critical thinker with excellent written and verbal communication skills
