Senior GTM Innovation / Product Marketing Manager

About the position

The Senior GTM Innovation / Product Marketing Manager is a strategic, field-forward role that sits at the intersection of product marketing, sales activation, and GTM innovation leadership. This role is designed to drive tighter integration between our marketing and sales motion, translating insights from the field into action across messaging, campaigns, and product strategy. Part strategist, part evangelist, and part operator, this leader bridges the gap between what's happening in-market and how we respond - both in how we position our products and how we activate our GTM engine.

Responsibilities

• Serve as a connective tissue between product marketing and sales. Establish tight feedback loops to continuously optimize messaging, assets, and go-to-market plays based on real-world input.
• Partner closely with Presales team on demo strategy and execution for key product launches, release marketing, events and AR / PR.
• Engage directly with strategic customers, AEs, and presales teams on 'must-win' pursuits and strategically important accounts / target industries.
• Use field insights to evolve positioning, content and sales enablement.
• Partner with Sales team to create pursuit-specific pitch videos working with our agency partners that can be scaled and activated across other deals.
• Represent the company at customer events, industry conferences, executive briefings, and customer innovation days.
• Deliver compelling narratives that articulate our AI story and strategic vision to both internal and external audiences.
• Lead initiatives that capture and share how our internal teams - primarily sellers, but also presales and CSMs - are using our products and AI capabilities.

Requirements

• Deep experience in GTM strategy, GTM innovation, presales, or product marketing ideally in enterprise tech or AI-driven environments; ideally has 8-10 years in roles including or similar to management consultant, value engineer, product marketing manager.
• Comfortable operating across customer conversations, internal alignment, and GTM execution.
• Clear communicator with strong storytelling skills and executive presence; has experience hosting webinars, presenting on-stage at Sales Kick-offs, conferences, or other live events.
• Passionate about shaping narrative about the future of Sales, GTM, etc. and connecting the dots between field and product, and driving continuous feedback loops.
• Demonstrated ability to launch cross-functional campaigns and initiatives grounded in real-world insights.

Benefits

• Competitive wages and salaries that are motivational, fair and equitable.
• Performance bonus, stock, benefits and/or other applicable incentive compensation plans.
• A vibrant, open office that utilizes modern technology.
• Opportunities for career growth and development.
• A supportive culture with a focus on diversity and inclusion.