About the position
Johnson & Johnson MedTech is searching for the best talent for a Senior Manager, Customer Marketing within the U.S. Vision Care Organization to be in Jacksonville, FL. The Senior Manager, Customer Marketing will lead a high-performing team responsible for growing the contact lens category and the ACUVUE® brand in the US market, across key US customer groups. This role is responsible for leading Strategic Accounts Joint Business Planning, which consists of developing insights based, channel-specific and customer-specific shopper and professional marketing strategies and business plans, designed to grow contact lens penetration and drive ACUVUE® sales. The Vision team is focused on developing the next generation of smarter, less invasive, more personalized treatments to improve and expand vision treatments.
Responsibilities
- Lead a high-performing team responsible for growing the contact lens category and the ACUVUE® brand in the US market.
- Develop insights based, channel-specific and customer-specific shopper and professional marketing strategies and business plans.
- Grow contact lens penetration and drive ACUVUE® sales.
- Manage digital advertising, database marketing, price promotions, POP, customer events and all communication touch points with US contact lens shoppers.
- Partner with the US ACUVUE® brand team and US Strategic Accounts team to achieve brand and customer objectives.
- Develop and measure performance with KPI indicators across all initiatives.
- Report results to senior management and relevant collaborators across the organization.
- Manage a trade marketing budget across multiple channels and customers.
Requirements
- Bachelor’s degree is required, MBA is preferred.
- Minimum of 10 years of business/work experience.
- Minimum of 5 years of marketing and/or sales experience with a strong track record of business results.
- Experience in a MedTech/medical device business is preferred.
- Strong track record of success developing and driving business plans, measuring and delivering results.
- Strong collaboration skills with the ability to influence cross-functional teams across a matrix.
- Strong strategic thinking with the ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles.
- Proven leadership ability; capable of motivating and managing cross-functional teams across a matrix.
- Must be able to travel domestically up to 25% of the time.
