Senior Marketing Strategist

About the position

The Senior Marketing Strategist is a pivotal member of The Washington Post's Client Solutions team, embedded within our award-winning Marketing organization. Focused on a specific sector, this strategist brings deep category expertise and sharp strategic instincts to develop innovative brand partnerships that align with The Washington Post's journalistic mission and premium environment. This role works closely with Advertising Sales leads, as well as cross-functional partners in editorial, product, creative, and research to develop high-impact, insight-led opportunities and narratives that resonate with the market and drive revenue.

Responsibilities

• Serve as the internal expert on specific sector, bringing fresh intelligence, competitive insights, and strategic rigor to every client opportunity.
• Work closely with SIP/newsroom to customize, elevate and socialize category specific templates for newsroom initiatives and products.
• Leverage audience insights, behavioral data, and market research to ground narratives in relevance and resonance.
• Create thoughtful opportunities that clearly link client business challenges to The Washington Post's solutions and audience.
• Partner closely with Sales to shape go-to-market narratives that are persuasive, differentiated, and built to win.
• Manage multiple opportunities at once, operating with agility and urgency in a fast-paced environment.
• Proactively identify opportunities to elevate the team's strategic output, whether through tools, training, or templates.
• Represent The Washington Post's strategic capabilities in client-facing scenarios, including pitch meetings and thought leadership sessions.

Requirements

• 10+ years of experience in strategic marketing, integrated marketing, brand strategy, or integrated campaign development.
• Proven ability to translate client goals and industry dynamics into compelling, insight-led marketing solutions.
• Strong business acumen and understanding of digital media platforms, branded content, and the evolving advertising ecosystem.
• A strategic thinker with exceptional written, visual, and verbal communication skills.
• Highly proficient in presentation development.
• Detail-oriented, organized, and able to juggle multiple high-priority projects simultaneously.
• Self-starter with a solutions-oriented mindset and a collaborative spirit.

Nice-to-haves

• Direct experience working with or selling into clients or agencies.
• Strong grasp of the competitive media landscape and how The Washington Post fits within it.

Benefits

• Competitive medical, dental and vision coverage
• Company-paid pension and 401(k) match
• Three weeks of vacation and up to three weeks of paid sick leave
• Nine paid holidays and two personal days
• 20 weeks paid parental leave for any new parent
• Robust mental health resources
• Backup care and caregiver concierge services
• Gender affirming services
• Pet insurance
• Free Post digital subscription
• Leadership and career development programs