About the position
Are you passionate about helping organizations harness the transformative power of generative AI? Do you want to play a pivotal role in shaping how businesses worldwide adopt and benefit from leading AI technology? AWS is leading the democratization of machine learning, and we're looking for a senior product marketer to bring to life how AWS is helping our customers overcome challenges and realize the potential of gen AI for their business.
Responsibilities
- Define positioning and messaging for the AWS Generative AI Innovation Center, a group of scientists and strategists with deep AI expertise that guide customers across the full AI lifecycle from ideation to enterprise-wide adoption.
- Lead key moments and milestones that deliver momentum for AWS generative AI, showcasing how our customers are delivering value on AWS.
- Build a cohesive narrative to support these moments in time and work cross-functionally to align resources and support.
- Own development and delivery of core sales enablement assets to support the Generative AI Innovation Center.
- Work closely with the Generative AI Innovation Center leaders, strategists, and scientists to understand the adoption journey AWS AI customers are going through, and translate these insights into compelling storytelling.
- Craft differentiated messaging and content strategy (e.g. thought leadership articles, first call decks, presentations, whitepapers, infographics, webinars, etc.) in partnership with integrated marketing.
- Establish the right metrics and KPIs that will measure marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing marketing assets.
Benefits
- Work-life harmony with flexibility in working culture.
- Diverse experiences are valued and encouraged.
- Inclusive team culture with employee-led affinity groups.
- Mentorship and career growth opportunities.
