Senior Product Marketing Manager

About the position

At the forefront of SentinelOne's growth strategy, this key product marketing role offers a unique opportunity to build and scale our product-led growth go-to-market motion. You will directly impact customer acquisition, retention, and revenue initiatives. This highly cross-functional position provides the chance to collaborate with leaders across the company, shaping how we bring our products to market. We are seeking a strategic and results-oriented product marketer to lead this critical go-to-market initiative. Join us on this exciting journey and help accelerate SentinelOne’s growth.

Responsibilities

• Develop and execute the go-to-market strategy for our product-led growth initiatives, including new customer acquisition and expansion.
• Orchestrate and align our product-led growth efforts with our sales-led and partner-led GTM motions to create a seamless customer experience and maximize revenue opportunities.
• Partner with core product marketing teams to drive PLG-specific content development to support the entire customer lifecycle.
• Collaborate with the product, engineering, and customer success teams to define the user journey, optimize the in-product experience, and drive user engagement and conversion.
• Analyze market trends, customer insights, and performance data to identify new growth opportunities and inform our PLG roadmap and strategy.

Requirements

• 5+ years of experience in product marketing, with a proven track record of launching and scaling products in a B2B SaaS environment.
• Demonstrated experience in developing and executing go-to-market strategies for Product-Led Growth (PLG) motions.
• Experience working with Cloud Marketplaces.
• Experience with marketing automation platforms and CRM systems.
• Familiarity with product analytics tools.
• Proven ability to work effectively in a cross-functional environment, collaborating with product, engineering, sales, marketing, and customer success teams.
• Experience working in the cybersecurity industry and knowledge about security operations, security automation, threat intelligence, next-generation endpoint protection, cyber-security technologies (traditional antivirus, network security, firewalls, vulnerability assessment, incident response and forensics), endpoint computing platforms, and cloud computing.
• Strong written, verbal, editing and presentation skills.
• Highly collaborative with a deep sense of ownership and accountability.
• Easily builds business partnerships and inspires team members.
• Team player that can operate without close supervision, including working in remote locations.
• Conduct detailed reporting of timelines and tasks progress and completion.

Benefits

• Medical, Vision, Dental, 401(k), Commuter, Health and Dependent FSA
• Unlimited PTO
• Industry leading gender-neutral parental leave
• Paid Company Holidays
• Paid Sick Time
• Employee stock purchase program
• Disability and life insurance
• Employee assistance program
• Gym membership reimbursement
• Cell phone reimbursement
• Numerous company-sponsored events including regular happy hours and team building events