Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever. The Lead Automotive TAM will conduct market analysis, technology trends, ecosystem, and competitive landscape to provide key insight that influences decisions. This role supports the production of marketing collaterals for business development and sales, and the operationalization of the Automotive strategic plan, including GTM strategy, increasing MSS, and defensive strategies against increasing competition. The position requires collaboration with business development leaders on the execution of the Automotive Strategic Plan and marketing collaterals, as well as working closely with product and architecture teams to triangulate information from different sources to build business cases for Automotive Products. The role also involves working with the EBU strategic planning team and Central MI team on market conditions, competitor products, and pricing. Position requires up to 10% domestic and international travel and may allow for part-time telecommuting from home.