About the position
Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. We launched a new ad-supported tier in November 2022 to offer our members more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point, while also creating a compelling path for advertisers to reach audiences that are deeply engaged. We wrapped up our first two years of the journey and are well into year three with more exciting things to come! Our Team The Ads Platform Engineering org builds advertising systems and integrations that power the delivery of ads using our world-class content delivery ecosystem. We use a number of Netflix investments and innovations to power our ads - a unique mix of client and server-side ad insertions, state-of-the-art content delivery systems, ad encoding recipes, content understanding and metadata, etc. We deliver ads in a manner that's thoughtful of our member's viewing experience and drive great outcomes for advertisers. We also ensure that advertiser brand safety is ensured during serving, members only see the most appropriate ads for them. The Delivery & Platform Foundations team builds the control plane for ad serving acting as the layer between the Advertisers' intent and the Ad Server. Our systems enable seamless integration, automation, optimization, compliance adherence, troubleshooting, and management of delivery components. We also integrate with partner teams across Order Management System, Creatives, Audiences, Forecasting, Measurement, Reporting and more to facilitate effective ad serving on behalf of our members, advertisers, and Netflix. Additionally, we build foundational tools that empower the larger Ads Platform engineering org to move fast while maintaining consistency across the various components of our Netflix Ad Suite. The team focuses on a few key areas in those domains Building applications to enable the efficient creation, monitoring, and management of delivery objects in the ads ecosystem Building applications to facilitate the setup and execution of ads on Live Events Providing transparency on campaign performance as well as delivering actionable insights to users Collaborating with other stakeholders across Ads Platform (Engineering, Product, Data Science, and Design) to build solutions that will provide leverage for our technology and business. Collaborating across larger Netflix Engineering to influence and contribute to solutions that provide benefits wider than just within Ads. Our team is new and yet faced with the enormous ambitions of building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the Connected TV advertising space that's rapidly growing, we seek to build unique value propositions that help us differentiate from the competition and become a market leader in record time. We are looking for highly motivated engineers working in the advertising space who are excited to join us on this journey.
Responsibilities
- Building applications to enable the efficient creation, monitoring, and management of delivery objects in the ads ecosystem
- Building applications to facilitate the setup and execution of ads on Live Events
- Providing transparency on campaign performance as well as delivering actionable insights to users
- Collaborating with other stakeholders across Ads Platform (Engineering, Product, Data Science, and Design) to build solutions that will provide leverage for our technology and business
- Collaborating across larger Netflix Engineering to influence and contribute to solutions that provide benefits wider than just within Ads
Requirements
- 7+ years of experience, 4+ years of experience in Ads domain
- Broad knowledge of ad tech and advertising landscape, programmatic advertising, and digital marketing trends
- Familiarity with the full campaign lifecycle - from pre-flight setup through to post-flight reporting
- Familiarity with the main aspects required for a successful campaign - including, but not limited to, Audiences, Creatives, Measurement, Forecasting, Ad Serving, Reporting, Billing, and OMS
- Developed many cloud-based applications and comfortable with modern programming languages (preferably object-oriented)
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
- Excellent communication, negotiation, and relationship-building skills
Nice-to-haves
- Contributed to an ads industry technology standard (e.g VAST, OpenRTB) or worked on an industry consortium effort, working group etc.
- Familiarity with legal compliance and changing landscape of ads regulations around the world
- Experience working in the CTV space and knowledge of its unique constraints
- Experience working with ads on Live content
Benefits
- Health Plans
- Mental Health support
- 401(k) Retirement Plan with employer match
- Stock Option Program
- Disability Programs
- Health Savings and Flexible Spending Accounts
- Family-forming benefits
- Life and Serious Injury Benefits
- Paid leave of absence programs
- Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off
- Full-time salaried employees are immediately entitled to flexible time off
