Specialist-Business Development, AACU Marketing

About the position

This job is within the American Airlines Credit Union (AACU). The role is responsible for creating AACU growth by driving awareness and promoting participation in Credit Union products and services among our key strategic partners, potential members and existing members.

Responsibilities

• Increase overall awareness of the benefits of Credit Union membership in a manner that results in new member participation and increased existing member participation by promoting all of AACU's products and services
• Maintain existing relationships with companies that fall within the field of membership by building a strong rapport with decision makers and maintaining frequent personal contact with established accounts
• Consult with prospective companies about their employees' financial goals and needs and identify ways to promote AACU products, loans and services to best meet those needs
• Maintain knowledge of products and services offered by AACU in order to answer questions and cross-sell appropriate products to companies, members and potential members
• Conduct on-site new employee orientations and membership drives, and present financial seminars and presentations
• Participate in credit union, industry and community functions to raise awareness, educate potential members, enhance networking opportunities, and promote the AACU's image
• Partner with Business Development Manager, Branch Managers and Marketing for AACU promotions, product development and branch-targeted marketing strategies
• Maintain accurate records of business development statistics, contacts and business relations activities and provide comprehensive written reports on a regular basis regarding development efforts
• Determine membership eligibility by interpreting the Field of Membership as defined by the federal charter
• Ensure the security and confidentiality of all account and related information which is part of their work and for ensuring that his/her work is in compliance with all applicable laws and regulations including, but not limited to, the Bank Secrecy Act.

Requirements

• High school diploma or GED
• College degree in Business, Finance, or related area, or equivalent financial services experience
• Proven and verifiable record of success in meeting productivity goals

Nice-to-haves

• Two years of sales/marketing/business development experience that includes identifying, researching, establishing and maintaining relationships with clients
• Previous banking or Credit Union experience
• Experience with SalesForce or Customer Relationship Management programs

Benefits

• Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
• Health Benefits: On day one, you'll have access to your health, dental, prescription and vision benefits to help you stay well. And that's just the start, we also offer virtual doctor visits, flexible spending accounts and more.
• Wellness Programs: We want you to be the best version of yourself - that's why our wellness programs provide you with all the right tools, resources and support you need.
• 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
• Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more