Red Bullposted 18 days ago
Santa Monica, CA
Beverage and Tobacco Product Manufacturing
Reporting to the Product Marketing Manager, you will assist in national brand marketing efforts aimed at boosting engagement, relevance, and consumption. Additionally, you will provide support to the team in essential functional areas such as project management and process creation. This role involves substantial cross-functional interaction with various teams across Marketing (Brand, Sports, and Culture), Sales, Finance, Legal, and external partners.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Expand all
* OCCASION-BASED MARKETING
Support the Product Marketing Team on the development of innovative and insight-driven, cross-functional marketing campaigns, across multiple layers of the marketing mix.
Support the Manager on the execution of best-in-class National Occasions programs that drive program KPIs and ultimately product consumption.
Support the National Product Marketing team by playing a key role in managing project timelines and processes across the organization.
Support Region Brand teams on the development of Regional occasions programs
* PROJECT MANAGEMENT
Project Manage National Occasions marketing programs and project teams
Create project timelines and identify key milestones to manage cross-functional teams in bringing conceptual marketing programs to life - on time, with the right approvals, and within budget
* MEASURE IMPACT
Create postmortem reports for Occasions efforts to be presented to senior leaders within the Red Bull organization.
Evaluate National and Regional campaign efforts and provide optimizations and recommendations for future campaigns.
Lead competitor analysis of consumer marketing programs to ensure Product Marketing team has a clear understanding of the competition and their targets.
* INTERNAL & EXTERNAL RELATIONSHIP MANAGEMENT
Foster strong relationships with internal stakeholders to drive a culture of mutual accountability, collaboration and partnership.
Help to rally organizational focus around pillars and always on occasions marketing and unlock the full power of Red Bull Marketing.
Foster strong relationships with agency partners and third-party vendors/partners - ensuring the caliber of their work is high, while holding them accountable to project timelines and deliverables.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
* 2+ years of brand marketing experience, prior project management experience preferred
* Strong project management skills, process orientation and experience bringing complex, multi-faceted programs to life
* Proven ability to manage complex timelines and lead cross-functional projects
* Creative mind, not afraid to question and improve the "status quo"
* Experience working with Agencies or Production suppliers preferred
* Must be proficient in Microsoft Excel and PowerPoint
* Ability to navigate throughout a highly matrixed organization
* Travel 10-20%
* Permanent
* Benefits eligible
WHERE YOU'LL BE BASED
Santa MonicaCalifornia, United States
United StatesRed Bull North America
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
Expand all
* OCCASION-BASED MARKETING
Support the Product Marketing Team on the development of innovative and insight-driven, cross-functional marketing campaigns, across multiple layers of the marketing mix.
Support the Manager on the execution of best-in-class National Occasions programs that drive program KPIs and ultimately product consumption.
Support the National Product Marketing team by playing a key role in managing project timelines and processes across the organization.
Support Region Brand teams on the development of Regional occasions programs
* PROJECT MANAGEMENT
Project Manage National Occasions marketing programs and project teams
Create project timelines and identify key milestones to manage cross-functional teams in bringing conceptual marketing programs to life - on time, with the right approvals, and within budget
* MEASURE IMPACT
Create postmortem reports for Occasions efforts to be presented to senior leaders within the Red Bull organization.
Evaluate National and Regional campaign efforts and provide optimizations and recommendations for future campaigns.
Lead competitor analysis of consumer marketing programs to ensure Product Marketing team has a clear understanding of the competition and their targets.
* INTERNAL & EXTERNAL RELATIONSHIP MANAGEMENT
Foster strong relationships with internal stakeholders to drive a culture of mutual accountability, collaboration and partnership.
Help to rally organizational focus around pillars and always on occasions marketing and unlock the full power of Red Bull Marketing.
Foster strong relationships with agency partners and third-party vendors/partners - ensuring the caliber of their work is high, while holding them accountable to project timelines and deliverables.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
* 2+ years of brand marketing experience, prior project management experience preferred
* Strong project management skills, process orientation and experience bringing complex, multi-faceted programs to life
* Proven ability to manage complex timelines and lead cross-functional projects
* Creative mind, not afraid to question and improve the "status quo"
* Experience working with Agencies or Production suppliers preferred
* Must be proficient in Microsoft Excel and PowerPoint
* Ability to navigate throughout a highly matrixed organization
* Travel 10-20%
* Permanent
* Benefits eligible
WHERE YOU'LL BE BASED
Santa MonicaCalifornia, United States
United StatesRed Bull North America
