About the position
The Senior Commercial Marketing Manager - Offers Planning & Strategic Initiatives, is responsible for developing and implementing strategies which promote company growth and brand awareness. This role is responsible for developing strategies and business cases for all services and product innovations and current product optimization, factoring in market dynamics, consumer patterns, competitive actions, retailer/channel conflict, etc. The Sr Commercial Marketing Manager will work with multiple internal and external groups such as Market Intelligence, Product, Engineering, Marketing, Program Management and Operations to define and execute strategic vision. Lead the discovery phase for new opportunities and present recommendations to senior leadership. This is a great opportunity for a creative and innovative professional to identify new solutions and carry out projects in a large supported environment.
Responsibilities
- Develop and implement T-Mobile strategies to continuously improve the customer experience and drive subscriber and revenue growth.
- Drive strategy and high-level business rationale - market/product/brand fit, etc. and own T-Mobile service and product roadmap.
- Define target, value prop and reason to believe requirements - lead creation of and prioritizing use cases to deliver on strategy.
- Develop strategy using data analytics and customer/business insights to clearly articulate the market opportunities and provide recommendations to senior leadership on path forward.
- Collaborate closely with product and GTM teams to drive successful product launches and revenue enhancements.
- Manage multiple priorities in a fast paced and changing environment.
- Manages business performance including tracking of results, preparing contingencies and developing iterations of the plan in a competitive environment.
- May lead/mentor less experienced peers.
Requirements
- Bachelor's Degree (Required)
- 7+ years of marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods. (Required)
- Driving strategy cross functionally. (Preferred)
- Analyzing customer, business and industry data to drive business performance (Preferred)
- At least 18 years of age
- Legally authorized to work in the United States
Nice-to-haves
- Master's/Advanced Degree (Preferred)
Benefits
- Medical, dental and vision insurance
- Flexible spending account
- 401(k)
- Employee stock grants
- Employee stock purchase plan
- Paid time off and up to 12 paid holidays
- Paid parental and family leave
- Family building benefits
- Back-up care
- Enhanced family support
- Childcare subsidy
- Tuition assistance
- College coaching
- Short- and long-term disability
- Voluntary AD&D coverage
- Voluntary accident coverage
- Voluntary life insurance
- Voluntary disability insurance
- Voluntary long-term care insurance
- Mobile service & home internet discounts
- Pet insurance
- Access to commuter and transit programs
