Sr. Growth Product Manager - Mobile

About the position

The Adobe Digital Strategy and Growth team is seeking a passionate, data-driven Sr. Growth Product Manager - Mobile to join our high-performance team. Grounded in data and passionate about high-velocity experimentation, we are dedicated to delivering impactful growth strategies for our mobile products. As a Sr. Growth Product Manager - Mobile, you will lead our efforts to drive MAU and revenue through rigorous A/B testing and continuous optimization. Craft growth strategies from user insights for mobile optimization and pricing experiments.

Responsibilities

• Design and analyze A/B tests to optimize mobile funnels, focusing on impact, complexity, and alignment.
• Collaborate with Data Science to provide data-driven recommendations and leverage both quantitative and qualitative insights to improve user conversion and growth.
• Define and implement strategies for user acquisition, monetization, and retention.
• Lead offer and price testing to drive revenue, prioritizing tests that improve customer touchpoints across the journey.
• Partner with Product, Engineering, Design, Data Science, and Finance to translate findings into product improvements and ensure alignment on growth initiatives.
• Monitor critical metrics such as conversion rates and churn, detailing test plans and results.
• Offer leadership consistent updates on growth performance, opportunities, and outcomes.
• Serve as a subject matter expert on mobile growth, offering leadership and detailed strategies to guide the team's efforts.

Requirements

• 5+ years in mobile app growth with a Bachelor's degree (MBA or equivalent experience preferred).
• Strong problem-solving skills, with a proven ability to drive initiatives from ideation to execution in fast-paced environments.
• Expertise in bringing to bear customer insights and data to inform decisions, with a focus on A/B testing, cohort analysis, and feature adoption.
• Skilled at building partnerships across functions and aligning teams around shared goals to drive success.
• Deep understanding of mobile business models, particularly in-app purchases and subscriptions, with a focus on driving user acquisition, retention, and revenue.
• Ability to manage multiple projects simultaneously, prioritize effectively, and align initiatives with broader business objectives.

Benefits

• Compensation reflects the cost of labor across several U.S. geographic markets.
• Pay range for this position is $122,200 -- $234,200 annually.
• Short-term incentives in the form of the Annual Incentive Plan (AIP).
• Certain roles may be eligible for long-term incentives in the form of a new hire equity award.