About the position
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity. Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments. Ready to join a team that’s pioneering the development and commercialization of Intravascular Lithotripsy (IVL) to treat complex calcified cardiovascular disease? Our Shockwave Medical portfolio aims to establish a new standard of care for medical device treatment of atherosclerotic cardiovascular disease through its differentiated and proprietary local delivery of sonic pressure waves for the treatment of calcified plaque.
Responsibilities
- Translate clinical research and procedural insights into compelling campaigns through deep understanding of clinical data, regulatory environments and global market dynamics (US, EU) to drive product positioning, market adoption and competitive differentiation.
- Analyze competitor strategies, technologies, and clinical data positioning.
- Equip the sales force with effective competitive positioning tools, objection-handling strategies, and clinical differentiation narratives to drive marketing campaigns, competitive blunting.
- Monitor the impact of messaging strategies, making data-driven refinements to optimize effectiveness.
- Ensure that all competitive messaging is consistently integrated across marketing campaigns, sales materials, and training resources.
- Partner closely with Medical Affairs, Clinical stakeholders to ensure cross-functional alignment on clinical positioning to drive efficient message development, implementation and deployment.
- Collaborate with global product marketing teams to tailor strategies for targeted market opportunities (US, EU), competitive commercial activities.
- Establish relationships with key opinion leaders in the field and work with them to develop content for our marketing channels.
Requirements
- Bachelor’s degree required; MBA preferred.
- Minimum 10 years of professional product management or equivalent experience, preferably global market responsibility in cardiovascular medtech.
- Ability to develop relationships with key opinion leaders and to modify strategies and tactics when necessary based on voice of customer and emerging trends.
- Ability to collaborate and work with others in a dynamic, matrix environment.
- Outstanding interpersonal skills including developing relationships in all levels of the organization and indirectly influencing business objectives.
- Ability to work in a fast-paced environment as individual contributor or as part of team, while managing multiple priorities and adapting to changing requirements.
- Sales force engagement experience required.
- Strong data interpretation skills, with the ability to translate complex medical information into commercial strategies.
Benefits
- Medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
- Participation in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
- Eligibility for the Company’s long-term incentive program.
- Vacation – up to 120 hours per calendar year.
- Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year.
- Holiday pay, including Floating Holidays – up to 13 days per calendar year.
- Work, Personal and Family Time - up to 40 hours per calendar year.
