About the position
Since H-E-B Digital Technology's inception, we've been investing heavily in our customers' digital experience, reinventing how they find inspiration from food, make food decisions, and ultimately get food into their homes. This is an exciting time to join H-E-B Digital - we're using the best available technologies to deliver modern, engaging, reliable, and scalable experiences to meet the needs of our growing audience. As a Senior Product Manager, you'll deliver products that ensure a compelling digital experience for our retail Customers or help arm H-E-B Partners company-wide with world-class business applications to thrive in their jobs. You'll collaborate with business stakeholders to cultivate an intimate understanding of their needs and technology and drive the entire technology project lifecycle to make our digital tools work, whether they're for Customers in our Stores or in workplaces across the Company. Join one of the fastest-growing Retail Media Networks as we shape the future of personalized, privacy-forward advertising. H-E-B Retail Media empowers brands to connect with millions of customers across a trusted ecosystem - online, in-store, and beyond. H-E-B Retail Media is committed to creating equitable access to advertising for every brand on our shelves - not just the biggest ones. As Senior Product Manager - Supplier Enablement, you'll lead the development of tools and workflows that empower small, large, regional, and emerging brands to participate confidently and effectively in our retail media ecosystem.
Responsibilities
- Own the product vision and roadmap for enabling small, large, and emerging suppliers to plan, launch, and measure retail media campaigns
- Design intuitive, simplified campaign creation workflows that abstract away technical complexity
- Collaborate with internal teams to build tools that support campaign intake, validation, review, and performance feedback
- Develop templated campaign formats that align with common supplier goals and promotional moments
- Build mechanisms for surfacing available advertising opportunities, creative requirements, and key deadlines in a clear and digestible way
- Partner with Marketing and Education teams to integrate help content, guidance, and onboarding flows directly into the product experience
- Ensure internal teams (e.g., sales, activation ops) have the support tools needed to manage long-tail advertiser demand efficiently
- Monitor campaign performance and funnel friction points to continually refine and improve the experience
- Champion the voice of suppliers within the broader product and go-to-market strategy
- Manage activities that drive product development and delivery at the team/department level, and across departments
- Serve as subject matter expert on owned product area(s), related product area(s), and department
- Guide project vision; coordinate cross-functional teams of Partners/suppliers
- Explore/validate and execute with little pre-defined solutions; make independent decisions based on analysis, experience, judgment
- May mentor an individual or small team of product managers or business analysts in the related domain
- Collaborate with stakeholders company-wide to understand/document business needs in an end-to-end manner
- Build and own product roadmaps
- Access/organize data; build analyses to understand financial impact of business opportunity and proposed solutions
- Work closely with business customers, Product Managers, Design, and Engineering Partners to drive entire technology product lifecycle
- Manage relationships with key stakeholders to drive and enhance the product vision and strategy
- Drive teams to demonstrate high velocity, efficiency, and morale; ensure team consistently meets commitments
- Flex existing processes to maximize outcomes; identify critical risks and dependencies; anticipate/resolve critical team issues with little escalation
- Create quantitative data analysis and modeling to inform outcomes; construct methods/metrics to identify product team successes and failures
- May manage/supervise Product Managers
Requirements
- A related degree or comparable formal training, certification, or work experience
- 5+ years of experience in product management/development related experience (e.g., retail, finance, marketing, computer science, design)
- Experience building tools for businesses, non-technical users, or operational enablement
- Proven ability to reduce user friction and create product experiences that guide rather than overwhelm
- Strong collaboration skills across sales, marketing, operations, and engineering teams
- Excellent communication and documentation skills, especially when creating user education or internal support workflows
- Experience with media planning or campaign execution processes
- Familiarity with retail or CPG supplier dynamics
- Understanding of how to balance automation with hands-on support in a scaled environment
- Passion for building inclusive, accessible product experiences that unlock new participation
Nice-to-haves
- Comprehensive knowledge of voice of the customer techniques and product management tools (e.g., JIRA, Confluence)
- Advanced analytical skills
- Advanced communication and presentation skills
- Strong Agile/Scrum skills
- Strong negotiating and interpersonal skills
- Strong influencing, collaborating, and active listening skills
- Strong decision-making skills
- Ability to leverage data to tell a meaningful story
- Ability to break down complex problems into components and reassemble them to improve efficiency and effectiveness
- Ability to condense complex technical concepts into non-technical language for business stakeholders
- Ability to affect change, adaptability
- Motivated to independently achieve results
