Purpose for the Position: The Sr. Sales Manager is responsible for growing
overall revenue and profitability, while maximizing customer satisfaction from
pre-event planning through post-event phases of service. This role requires
spending more than 50% of the time engaged in outside sales activities,
including soliciting new and repeat business through a proactive, consultative
sales approach. The Sr. Sales Manager actively meets with clients, conducts site
visits, and participates in external networking and industry events to drive
business growth. A key component of the role is cultivating and maintaining
strong relationships with key hotel personnel to enhance the overall business
relationship with the hotel, while ensuring a seamless client experience
throughout all phases of service.
* Solicit and secure hotel business through a proactive, consultative sales
approach, identifying and pursuing new outside sales opportunities via
networking, cold calling, and market research.
* Planning and implementing marketing plans in conjunction with the General
Manager.
* Utilize current software systems (Delphi), marketing tools and standard
* Implement and update hotel marketing tools as
* Write and utilize a quarterly sales action
* Cultivate and maintain relationships with key hotel personnel and meet client
needs through attending client meetings, creating and maintaining organized
show files and responding to client concerns, questions, and problems.
* Assist with reporting as necessary on a weekly/monthly
* Provide operational support during shows, driving sales programs with team
members and
* Collaborate strategically with various departments to achieve the hotel’s
* The Sales Manager will maintain existing accounts as well as proactively
solicit new business.
* Responsible for increasing revenues by soliciting group business which may
include banquet food and beverage, room/site rental, AV, and misc., revenues
on behalf of the hotel through proactive solicitation and perspective and
responding to leads.
* Meet and exceed established
* Participating in industry and civic organizations, networking to gain
opportunities for new business. Proactively pursue, organize, and book group
business with or without banquet needs for the hotel.
* May be responsible for business transient travel – proactively share shift
accounts from the competition, grow share of existing accounts, and negotiate
rates and concessions that align with the hotel's overall budget and
strategies.
* Maintain ongoing knowledge of the competition's product and current marketing
* Utilizing interpersonal and communication skills to lead, influence, and
encourage others; advocates sound financial/business decision-making;
demonstrates honesty/integrity; leads by example.
* Analyzing information and evaluating results to choose the best solution and
solve
* All other duties as
REQUIREMENTS AND SKILLS:
* Be an outgoing and welcoming personality for the
* Use logical thinking and personal judgment to perform a variety of
* Make decisions based on company
* Ability to act calmly and swiftly under
* Follow written and/or verbal instructions without
* Excellent verbal and written
* Proficiency in
* Be available for work during days, evenings, weekends, and holidays as
* Have 3 years of Sales Manager experience or equivalent.
* Delphi and MS office experience or willingness to learn new
* Complete required Sales Reports
PHYSICAL DEMANDS:
* Occasionally lifting/pulling/pushing up to 10-50
* Alternately walk and stand throughout the entire
* Occasionally reach overhead and at or below shoulder
* Occasionally stoop, crouch, crawl and
* Frequently ascend and descend ramps and
* Constantly hear, understand, and distinguish speech and/or other (in person,
phone, other remote).
* Constantly have clear vision, ability to see objects, people and recognize
Travel: This position will require that you travel more than 50% of your shift.
Mileage is reimbursed. A good driving record and valid driver’s license is
required.
Environmental Conditions: The job is fast paced and requires flexibility and
adaptability to business changes. This job is constantly indoors but may
occasionally require you to be exposed to mild to inclement weather.
Other Duties: Please note this job description is not designed to cover or
contain a comprehensive listing of activities, duties or responsibilities that
are required of the employee for this job duties, responsibilities, and
activities may change at any time with or without notice.
EEO Statement:
Our hotel provides equal employment opportunities to all employees and
applicants for employment and prohibits discrimination and harassment of any
type without regard to race, color, religion, age, sex, national origin,
disability status, genetics, protected veteran status, sexual orientation,
gender identity or expression, or any other characteristic protected by federal,
state, or local laws. This policy applies to all terms and conditions of
employment, including recruiting, hiring, placement, promotion, termination,
layoff, recall, transfers, leaves of absence, compensation, and training.