NBCUniversalposted 3 days ago
Mid Level
Orlando, FL
Broadcasting and Content Providers

About the position

This opportunity is within our Fandango group - a collection of trusted entertainment brands that guide over 50 million movie and TV fans throughout their viewing journey. Whether it's purchasing tickets to their favorite blockbusters through Fandango, reading trusted reviews on Rotten Tomatoes, or streaming the latest releases at home via Fandango at Home, our platforms help audiences find, watch, and enjoy content with ease. Our team thrives on shaping how people discover and experience entertainment, one screen at a time.

Responsibilities

  • Data Product Strategy & Roadmap
  • Partner with cross-functional teams to define and prioritize features across audience segmentation, performance analytics, and attribution measurement.
  • Translate stakeholder needs into scalable product capabilities that drive measurable business outcomes.
  • Serve as a product advocate for internal marketing teams and external clients, ensuring the platform delivers relevant insights, tools, and reporting features.
  • Support the development of dashboards, experimentation frameworks (e.g., A/B testing), and targeting capabilities used in media planning and performance measurement.
  • Work closely with engineers to scope and deliver product capabilities across cloud data pipelines, APIs, and analytics platforms.
  • Ensure solutions meet privacy, compliance, and contractual requirements, particularly as they relate to CCPA, CPRA, VPPA, and data-sharing partnerships.
  • Partner on planning, prioritization, and backlog grooming across multiple product lines.
  • Maintain clear documentation, stakeholder updates, and release notes.
  • Participate in agile ceremonies as appropriate; team responsibilities may shift depending on your strengths and preferences.
  • Conduct or collaborate on user research to validate feature needs across studio partners, internal marketers, and golf stakeholders.
  • Use qualitative and quantitative inputs to refine roadmaps, feature designs, and product positioning.

Requirements

  • Hands-on experience launching and optimizing campaigns across major platforms with knowledge of platform-specific tracking, attribution settings and performance metrics
  • Expertise in conversion metrics/marketing funnel KPIs and the ability to facilitate delivering data around these metrics
  • Familiarity with cross-platform campaign reporting tools (Google Analytics, Adobe Analytics)
  • 5+ years in product management, data analytics, related to MarTech/AdTech.
  • Experience delivering data products that serve marketers or B2B stakeholders (e.g. dashboards, segmentation tools, or attribution models)
  • Strong communication skills and ability to bridge technical and business conversations across varied audiences.
  • Familiarity with data privacy laws and best practices for data governance and clean-room architecture.
  • Comfort working in agile environments with cross-functional teams across engineering, marketing, and analytics.

Nice-to-haves

  • Experience supporting both B2B and D2C product lines across multiple business units or verticals.
  • Working knowledge of cloud data platforms (e.g., AWS, GCP), APIs, and BI/visualization tools (Looker, Tableau).
  • Familiarity with audience targeting, lifecycle marketing, or campaign measurement in digital media or ecommerce.
  • High emotional intelligence, adaptability, and a collaborative mindset.
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