About the position
Arkansas Children's is a tobacco-free workplace. Flu vaccines are required. Arkansas Children's is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local laws. The position is full-time with a work shift from Monday to Friday, 8:00 a.m. to 5:00 p.m., and operates in a hybrid work environment. The role involves collaborating with internal teams to develop, implement, and monitor strategic marketing initiatives aimed at driving acquisition and retention. The candidate will assist in analyzing marketing data to help shape future marketing strategies.
Responsibilities
- Works with internal team, key stakeholders, and external vendors to research and implement marketing tools and technologies that advance the patient/customer/donor experience.
- Makes recommendations for patient/customer/donor experience and process improvements.
- Tracks and reports on effectiveness of marketing campaigns.
- Responsible for ongoing optimization of marketing campaigns and initiatives.
- Maintains awareness of best practice marketing techniques/tools to achieve successful campaigns.
- Performs other related duties as assigned.
Requirements
- High school diploma or GED or equivalent.
- 2 years of relevant experience, or 4 years of experience in lieu of a diploma/GED.
Nice-to-haves
- Bachelor's degree in a related field of study.
- Customer Relationship Management (CRM) - New Skills Academy certification.
- Customer Relationship Management (CRM) - Udemy certification.
