Vice President, Marketing

About the position

We are seeking a Vice President of Marketing to lead brand strategy for Current Group’s two agencies — dna Communications and Current Global — partnering with executive leadership to elevate their brand presence and position them as leading voices in the communications industry. You are a seasoned marketing executive with deep experience in the communications industry and a strong perspective on brand storytelling. You bring a strategic mindset and a passion for elevating agency visibility through thought leadership, digital content, and integrated marketing. In this role, you’ll shape how the agency shows up in the world — ensuring consistency, creativity, and impact across every touchpoint.

Responsibilities

• Develop integrated marketing strategies that support agency growth, visibility, and positioning
• Oversee brand strategy and content development for owned channels, including the agency website and social media
• Identify and secure thought leadership opportunities for executive leadership, including speaking engagements, panels, and bylines
• Plan and execute marketing events and activations that support business objectives
• Drive the agency’s awards strategy, partnering with internal teams to identify, develop, and submit high-impact work for key industry recognition
• Monitor industry trends, media narratives, and competitor activity to inform strategy and ensure competitive brand positioning
• Partner cross-functionally with internal stakeholders (e.g. new business) to align marketing efforts with broader agency priorities
• Track and report on marketing effectiveness, providing insights to inform future strategy and budget decisions
• Work closely with the business development team on marketing collateral, pitch materials, and agency presentations to ensure brand consistency and quality

Requirements

• 8-10 years in marketing/business development positions at a consultancy or communications/marketing agency
• Strong sense of entrepreneurship and ability to observe trends and emerging issues
• Deep understanding of brand strategy, digital marketing channels, and content marketing best practices
• Experience working collaboratively with senior leaders and cross-functional teams in a highly-matrixed organization
• Strong analytical skills with the ability to interpret data and market insights to inform strategic decisions
• Passion for storytelling and ability to translate complex ideas into compelling messaging
• Ability to adapt quickly to changing priorities and industry trends
• Highly effective written, verbal and visual communication skills
• Strong organizational, time management and project management skills
• Ability to manage multiple projects at various stages simultaneously, and proactively communicate to anticipate and meet tight deadlines
• High degree of proficiency with MS Office suite of products including Word, Excel and PowerPoint; as well as social media management tools

Benefits

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays – Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit