About the position
CLEAResult is seeking an exceptional marketing leader to build, scale, and lead our marketing function within a high-growth, mission-driven organization. Reporting directly to the Chief Product and Technology Officer, this role is a key strategic advisor to the C-Suite and will play a pivotal role in driving growth, innovation, and brand leadership.
Responsibilities
- Align marketing strategy with company-wide objectives, ensuring cohesive messaging and optimal resource allocation.
- Communicate marketing priorities, performance, and recommendations to the senior leadership.
- Present data-driven insights to inform strategic decisions and growth planning.
- Ensure consistent application of marketing principles while tailoring approaches to meet unique customer needs.
- Serve as a brand ambassador at industry events, client engagements, and media opportunities.
- Build and lead a center of marketing operational excellence that promotes best practices and high-impact strategies.
- Elevate brand presence through innovative positioning and consistent messaging across all channels.
- Identify and implement scalable processes and technology to improve output, efficiency, and performance tracking.
- Implement a scalable, data-driven customer strategy that segments audiences and delivers personalized experiences across the customer journey.
- Champion a culture of customer-centricity, leveraging insights to boost engagement, loyalty, and ROI.
- Integrate customer data and analytics into marketing decisions, while maintaining privacy standards.
- Adapt regional go-to-market strategies to local dynamics while maintaining brand cohesion.
- Develop a robust market and customer insights framework aligned with business goals.
- Utilize analytics, customer segmentation, and performance metrics to continuously optimize marketing efforts.
- Lead market research efforts to uncover trends, customer preferences, and competitive intelligence.
- Translate insights into actionable strategies for business unit leaders.
- Define and track KPIs to monitor brand health, campaign performance, and audience engagement.
- Employ predictive analytics, A/B testing, and AI tools to refine strategy and improve ROI.
- Drive full-funnel campaign planning and execution, delivering measurable outcomes.
- Design and execute account-based marketing programs for high-value targets in coordination with Sales.
- Oversee digital marketing execution across SEO, paid media, email, and webinars to maximize lead quality.
- Lead, build and scale a high-performing, cross-functional marketing organization.
- Cultivate a culture of innovation, accountability and continuous improvement.
- Collaborate across business units to ensure marketing aligns with corporate and regional objectives.
- Manage agency and vendor relationships to ensure excellence in creative, digital, and analytics delivery.
Requirements
- Master’s degree in Marketing, Business, or a related field.
- 10+ years of senior marketing leadership, including experience in digital or full-service agency environments.
- Experience leading brand strategy, corporate marketing, and communications across complex, multi-segment organizations with specific experience in both B2C and B2B organizations.
- Proven success in driving revenue growth and margin improvement through marketing.
- Leading C-level client relationships and customer-facing initiatives.
- Leading in-house teams and managing agency partners across creative, content, and communications.
- Executing high-impact campaigns and optimizing ROI.
- Managing budgets, including zero-based budgeting.
- Expertise in ABM, demand generation, and sales enablement.
- Attribution modeling and data-driven decision-making.
- B2B marketing in sectors such as energy, technology, manufacturing, or healthcare (preferred).
- Outstanding communication, presentation, and stakeholder influence skills.
- Proficiency in MarTech stack (e.g. Hubspot, SalesForce, Figma, etc.)
Benefits
- Medical, Dental, and Vision Insurance.
- Company-paid health care concierge service.
- 401(k) with company match.
- Paid vacation, sick, personal and parental leave time.
- Paid Volunteer Time.
- Employee Recognition Program.
- Employee Assistance Program.
- Access to on-demand training courses.
