About the position
We are seeking a dynamic and experienced Vice President of Marketing with extensive experience launching new hematology / oncology products and incorporating commercial strategy into early development programs. The core objective is to build, lead and execute all aspects of Nurix Therapeutics marketing efforts. This individual will be responsible for developing all marketing strategies and tactical readiness for the commercialization of Nurix Therapeutics assets. In addition, this role will be accountable for driving commercial strategy in support of lifecycle management and our pipeline. Accountable for developing and executing all Global and US Marketing strategies that align with the overall company strategic imperatives.
Responsibilities
- Ensure strategic alignment with cross-functional commercial partners in commercial insights and analytics, market access, and sales in order to produce high quality marketing efforts that achieve company performance objectives
- Build and implement the marketing plan including, but not limited to, marketing strategy, brand development, promotions, digital marketing, patient marketing, and marketing operations
- Develop and execute a comprehensive commercial strategy and set of tactical plans to ensure successful commercial launch of Nurix’s lead asset and subsequent assets in the US and other ex-US markets
- Partner with commercial insights and analytics to develop and maintain deep market insights through market research, competitive intelligence, business analytics, necessary metrics/KPIs are in place to measure performance and identify opportunities as needed
- Lead the development and implementation of commercial plans for potential future products including situation analysis, sizing/segmentation, positioning, messaging, and go-to-market commercial strategies
- Partner with Clinical Development to inform trial design and prioritization of lifecycle plans and future pipeline assets
- Maintain a high degree of presence, visibility, and ensure regular and effective communication with the field sales team to regularly solicit input, feedback, ideas, identify challenges and opportunities to deliver solutions as needed
- Partner with commercial insights and analytics and finance to develop and maintain commercial forecasts, quarterly latest estimates, and operating budgets
- Proactively develop and maintain close relationships with US and international Thought Leaders to inform commercial strategy
- Ensure successfully agency and vendor partnerships
- Participate in portfolio strategy and commercial evaluation of business development opportunities as needed
- Provide input as needed to other business planning processes such as IC planning, CMC, budgeting, etc
- Ability to travel (domestic and some international) to attend industry and team/field sales meetings, customer engagements, market research
Requirements
- Bachelors degree in business or related discipline required; MBA strongly preferred
- Minimum of 15 years of experience within the biotech/pharmaceutical industry
- U.S. Hematology/Oncology launch experience is required; Global launch experience strongly preferred
- Experience building teams and commercial capabilities is required
- Demonstrated ability to deliver results in competitive markets
- Proven success collaborating closely with other commercial disciplines (market access, sales, operations, training, insights/analytics, etc)
- Must be highly analytical, and comfortable with formulating and delivering data-driven, fact-based analysis of the business and utilizing insights to propose effective marketing strategies
- Must be resourceful, demonstrate an agile and lean mindset approach, creative problem solver who seeks out and is receptive to new ideas and approaches to solving challenges
- Ability to adapt to changes in the work environment, industry, manages competing demands
- Outstanding written and verbal communication skills with the ability to effectively present to and engage with a wide range of audiences
- Strategic thinking with the ability to drive results in a fast-paced and dynamic environment
