About the position
Edmentum is a dynamic educator and student-focused company dedicated to tech-enabled learning solutions. Our goal is to ensure that all students have access to flexible learning environments and educators have the tools they need to support their students. We are on a mission to create innovative, proven learning technology, partnering with educators to ignite student potential. We are a Remote First organization with a strong commitment to excellence, innovation, and customer satisfaction. As Vice President of Product Portfolio Marketing at Edmentum, you’ll be at the helm of our strategic growth engine—leading the charge to position our solutions with clarity, impact, and purpose. This is a high-visibility executive role where strategic vision meets operational excellence. You’ll unify product marketing across solution lines, drive go-to-market success, and collaborate deeply with product, sales, and research teams to amplify our voice in the K–12 education space.
Responsibilities
- Architect and lead compelling positioning and messaging strategies that elevate Edmentum’s brand and fuel market growth
- Inspire and develop a high-performing team of product and research marketers, fostering innovation and collaboration
- Drive cross-functional alignment with product, sales, customer success, and strategy teams to deliver unified go-to-market execution
- Champion market and customer research initiatives that shape strategic decisions and sharpen our competitive edge
- Launch and scale impactful commercialization plans that support business goals and accelerate solution adoption
- Spearhead thought leadership and content strategies in partnership with brand and demand teams to attract and retain customers
- Serve as a strategic voice within the executive team, representing market insights and customer needs to influence enterprise direction
Requirements
- You are a strategic thinker with a strong operational mindset
- You have deep expertise in leading product marketing teams within B2B organizations
- You are an experienced leader of senior marketers and cross-functional teams
- You have a proven track record in go-to-market strategy for complex solution portfolios
- You understand the K–12 education market and its customer personas (preferred)
- You are skilled at translating research and data into actionable insights
- You are confident presenting executive-level business cases and value propositions
- You build inclusive, collaborative, and high-performing teams
- You influence across functions without formal authority
- You are familiar with enterprise marketing tech stacks and digital channels
- You thrive in fast-paced environments with strong project management skills
- You communicate with clarity and impact
- You are data-driven and focused on measurable outcomes
- You are willing to take on evolving responsibilities based on business needs
Benefits
- Medical, dental, and vision insurance with various plan options
- 401(k) retirement plan with company matching
- Flexible Time Away Program
- 10 paid holidays
- 2 floating holidays
- 1 wellness day
- Winter office closure at the end of December
- Resources to promote wellness
