Account Director (Agency)- Miami, FL (Onsite)

Loud and Live IncDoral, FL
11dOnsite

About The Position

The Account Director is responsible for leading the planning, strategy, ideation, sell-through and execution of retail-centric marketing initiatives for key accounts. This role is responsible for managing and growing key account relationships and ensuring that clients are dutifully serviced based on established scopes of work and client protocols. Also, the Account Director will have sales responsibilities, including the preparation and presentation of prospective client sales pitches or proposals, along with the selling and upselling of marketing services to current and/or future clients.

Requirements

  • 9+ years of experience in agency, brand or consumer products.
  • Experience in event execution or experiential marketing required.
  • Bilingual (English/Spanish) is required. No exceptions.

Nice To Haves

  • Experience in digital, social media marketing and/or content development is a plus.
  • Relevant marketing experience in food and beverage space is strongly preferred.

Responsibilities

  • Lead the cross functional planning process for marketing initiatives for key retail clients, inclusive of strategic and tactical plan development, proposal creation, execution and optimization.
  • Educate clients on key service offerings by positioning as solutions for consumer engagement needs by maintaining a clear understanding of the client’s target audience, industry, competitive landscape, and business objective.
  • Supervise and/or directly manage program execution, budgets, deliverables, timelines, and post-promotional reporting in accordance with company systems and processes.
  • Develop strong client relationships through effective communication, flawless execution and proactive recommendations to continuously grow client business.
  • Make autonomous decisions that are aligned with client and company goals.
  • Manage direct reports, ensuring accountability, strong results, and alignment with the company’s service-oriented culture.
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