Account Executive, Beauty PR

BPCM•New York, NY

3d•$50,000 - $65,000•Hybrid

About The Position

BPCM is a women-led public relations and communications agency focused on building brands through media relations, creative strategy, storytelling, partnerships, and events. We are committed to fostering a supportive, inclusive environment and are deeply dedicated to the growth and development of our team. We are seeking a talented Account Executive to join our growing New York Beauty team. The ideal candidate will have 2–3 years of experience working with top-tier beauty brands at a public relations agency.

Requirements

Strong understanding of editorial calendars, current events, pop culture, and seasonal/celebrity trends, with the ability to proactively develop timely and strategic story angles that drive product placement and brand visibility across national, regional, online, trade, and broadcast outlets
Proven ability to manage and mentor junior team members, including Assistant Account Executives, Account Coordinators and interns
Ability to work both collaboratively and independently, consistently meeting deadlines
Deep knowledge of media landscape, beauty editors, and the broader beauty industry
Excellent writing, communication, and presentation skills, with the ability to confidently articulate ideas to clients and internal stakeholders
Highly organized, detail-oriented, and able to thrive in a fast-paced, deadline-driven environment
Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or related field (or equivalent experience)
2–3 years of relevant experience within a PR agency or in-house beauty team
Prior experience managing or mentoring junior staff
Excellent interpersonal skills with the ability to build and maintain relationships
Proactive, solutions-oriented mindset
Strong working knowledge of Microsoft Office (PowerPoint, Excel, Word)

Nice To Haves

Strong product knowledge within the beauty space preferred
Established relationships with beauty editors across luxury and lifestyle publications preferred
Proficiency in tools such as Muck Rack, Launchmetrics, and Lefty

Responsibilities

Manage day-to-day media relations in partnership with junior team members
Support the development of overarching communications strategies
Secure print, online, and broadcast placements in alignment with client goals
Build and maintain relationships with mid-level media contacts
Contribute to strategic brainstorming and campaign development
Oversee beauty awards tracking and submissions
Plan and execute PR events (product launches, editor meetings, Fashion Week activations, etc.)
Manage all event logistics, including media outreach, invitations, and guest list coordination
Oversee production of event materials (signage, gifting, collateral)
Develop client briefing documents and manage on-site execution
Host and engage media, influencers, and key stakeholders during events
Deliver post-event recaps with clear results and insights
Oversee organization and execution of product mailings
Maintain and update media, podcast, and newsletter lists
Develop creative, on-brand mailing strategies to maximize impact
Manage monthly press tracking and oversee weekly/monthly reporting
Monitor competitor activity and share timely insights with clients
Assist in managing budgets, including OOP and event spend
Oversee junior team members in: Product orders and inventory management Execution of seeding and gifting initiatives Procurement of supplies and materials