Account Manager, Paid Social

Dept•San Diego, NY

11d•$70,000 - $80,000•Remote

About The Position

As an Account Manager you are a detail-oriented, hands-on marketer with a strong interest in mobile app acquisition and growth. You are comfortable owning execution, managing day-to-day performance, and communicating directly with clients and partners. You thrive in fast-paced environments, are eager to learn new channels, and take pride in delivering high-quality work that drives measurable results. You enjoy being close to the work, solving problems in-platform, and building the foundational skills needed to grow into a Senior Account Manager role.

Requirements

2+ years of digital marketing experience, with at least 1 year in a client-facing role.
Hands-on experience with Apple Search Ads, Google UAC, Google Search, Applovin or similar mobile acquisition channels.
Familiarity with mobile measurement partners (MMPs) and mobile attribution concepts.
Strong understanding of mobile KPIs and app install media buying tactics.
Highly detail-oriented, organized, and comfortable managing multiple priorities.
Strong analytical and problem-solving skills.
Clear and confident written and verbal communication skills.
Self-starter mentality with the ability to work independently and collaboratively.
Tech-savvy and quick to learn new tools, platforms, and technologies.

Nice To Haves

Experience managing or supporting campaigns on mobile DSPs.
Curiosity and eagerness to learn new channels and mobile acquisition strategies.
Hands-on, roll-up-your-sleeves mindset with strong ownership of execution.
Comfort working with third-party tracking platforms (e.g., AppsFlyer, Adjust, Kochava).
Entrepreneurial attitude and proactive approach to problem-solving.
Passion for mobile marketing and continuous improvement.
Willing to train/develop a mobile app acquisition paid media skill set for the right candidate showcasing a strong knowledge of paid digital marketing with hands on experience in other verticals such as B2C, ecommerce, B2B

Responsibilities

Execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks for enterprise level clients.
Assist as a mobile activation point of contact for assigned clients, responding to emails and participating in weekly status calls.
Manage budgets, pacing, and daily performance across assigned app install campaigns.
Support channel expansion initiatives by assisting with strategy development and execution.
Build campaign structures, tracking links, benchmarks, and pacing plans.
Monitor performance metrics, identify irregularities, and surface optimization recommendations to internal teams and clients.
Troubleshoot attribution and tracking issues across MMPs (Mobile Measurement Partners) and advertising platforms, ensuring data accuracy and proper setup.
Execute testing initiatives across creatives, audiences, placements, and platforms.
Maintain strong QA standards to ensure campaigns are launched and optimized error-free.
Collaborate closely with internal teams, vendors, and platform partners to meet client goals.