Account Strategy Director, Franchise and Multi‑Location Marketing

Location3 Media•Denver, CO

4d•$95,000 - $105,000•Remote

About The Position

Location3 is seeking an Account Strategy Director to lead strategic planning, client partnership, and performance oversight for franchise and multi‑location brands. This is an agency‑side role for a strategic marketer who can guide complex organizations, align internal teams, and turn business goals into integrated digital marketing programs that perform at both the national and local levels. As the primary strategic partner to corporate marketing leaders, you will own account strategy and planning, guide execution across channels, and ensure performance insights translate into clear recommendations and next steps.

Requirements

7–12 years of experience in digital marketing, agency account leadership, or client strategy roles
Strong working knowledge of paid media, SEO, analytics, and integrated digital marketing programs
Experience supporting franchise, multi‑location, or otherwise complex client organizations preferred
Ability to translate business challenges into clear, actionable marketing strategies
Demonstrated ability to lead senior client conversations and present insights to executive stakeholders
Strong analytical thinking, with the ability to interpret performance data and guide decision‑making
Proven project management capabilities, driving complex initiatives from planning through execution
Excellent communication, organization, and stakeholder management skills
Proven ability to lead cross‑functional teams and manage multiple workstreams simultaneously
Familiarity with Google Ads, Meta Ads Manager, LinkedIn Ads, programmatic DSPs, GA4, Power BI, and marketing automation tools

Responsibilities

Lead strategy for franchise and multi‑location client accounts, serving as the senior day‑to‑day strategic contact
Partner with corporate marketing leaders to understand business goals, growth priorities, and brand requirements
Develop annual and quarterly marketing strategies that connect national objectives to local performance outcomes
Translate business goals into clear KPIs, testing plans, learning agendas, and optimization priorities
Guide integrated planning across paid media, SEO, content, analytics, and technology teams
Review performance trends and help teams prioritize optimization and experimentation
Lead client presentations, including QBRs, performance reviews, and executive updates
Ensure reporting clearly explains what happened, why it happened, and what actions should follow
Oversee and guide budget management, pacing, scope changes, and SOW alignment in partnership with leadership
Identify growth opportunities such as channel expansion, CRO improvements, and new service initiatives