Acquisition Lead

MaintainXToronto, FL
1d

About The Position

MaintainX is the world's leading Asset and Work Intelligence platform for industrial and frontline environments. We are a modern IoT-enabled cloud-based tool for reliability, safety, and operations on physical equipment and facilities. MaintainX powers operational excellence for 13,000+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonald's, Brenntag, Cintas, Xylem, and Shell. We recently completed a $150 million Series D funding round, bringing our total funding to $254 million and valuing the company at $2.5 billion. About the role: We’re hiring an Acquisition Lead to own and optimize our inbound growth engine across paid and organic channels, reporting to the VP of Growth Marketing & Strategy. You will lead a group of seasoned performance marketers and be accountable for pipeline, operational efficiency, and forecast accuracy. Your mandate is simple: Build a scalable, AI-native acquisition engine that drives predictable, revenue-efficient pipeline growth. Allocate capital with precision, continuously optimizing for pipeline, CAC, and long-term return.

Requirements

  • 7+ years in B2B acquisition/performance marketing (SaaS preferred).
  • 2+ years managing performance marketing teams.
  • Demonstrated success scaling inbound pipeline with multi-million dollar budgets.
  • Deep expertise across Google Ads, LinkedIn, paid social, and SEO.
  • Demonstrated experience scaling pipeline efficiently (not just traffic).
  • Strong analytical capabilities (Excel/Sheets proficiency required).
  • Experience with BI/reporting tools (Tableau, Looker, etc.).
  • Strong understanding of attribution models and funnel metrics.
  • Clear track record of experimentation and iterative optimization.
  • You’ve thrived in demanding environments with outsized impact and have experienced what great execution looks like at speed.
  • Daily user of AI tools (ChatGPT, Claude, Perplexity, etc.).
  • Experience applying AI to creative generation, data analysis, or workflow automation.
  • Strong prompting skills and ability to QA AI outputs.
  • Bias toward automation and operational leverage.

Responsibilities

  • Own inbound pipeline and multi-quarter growth forecasting, grounded in conversion, velocity, and revenue assumptions.
  • Deliver performance predictability — proactively managing variance, efficiency, and capital allocation.
  • Lead and elevate senior performance marketers by setting uncompromising standards for rigor, accountability, and strategic clarity.
  • Design structured planning, experimentation, and review cadences that eliminate siloed optimization and drive portfolio-level thinking.
  • Implement documented channel strategies, revenue-linked scorecards, and defined experimentation frameworks before scaling spend.
  • Ensure clean attribution alignment, executive-ready reporting, and decisions grounded in measurable business impact, not channel optics.
  • Maintain deep fluency across Paid Search, Paid Social, SEO/GEO, and cross-channel budget modeling, with the ability to audit, diagnose, and reset strategy when needed.
  • Optimize at the portfolio level, balancing efficiency curves and incremental return across channels.
  • Build AI-enabled workflows that materially improve velocity, insight generation, forecasting accuracy, and operator leverage.
  • Use AI to increase experimentation speed and performance efficiency, not as embedded infrastructure.

Benefits

  • Competitive salary and meaningful equity opportunities.
  • Healthcare, dental, and vision coverage.
  • 401(k) / RRSP enrolment program.
  • Take what you need PTO
  • You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
  • We believe in meritocracy, where ideas and effort are publicly celebrated.
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