Admissions Counselor - Digital Recruiter

Fort Hays State University•Hays, KS

32d•$39,000 - $42,000

About The Position

Fort Hays State University is seeking applications for the Admissions Counselor - Digital Recruiter opening. The Admissions Counselor - Digital Recruiter supports the admissions team by managing digital communication, organizing data, executing CRM processes, and executing recruitment-focused marketing tasks. This position requires a passion for higher education, strong digital recruitment experience, and a high level of enthusiasm and creativity. This position helps ensure prospective students and parents receive timely, engaging, and accurate communication throughout the recruitment cycle. The role works closely with the Admissions Engagement Coordinator to maintain workflows, support digital platforms, and assist with event planning and marketing initiatives. The ideal candidate is creative, organized, personable, and able to manage multiple projects independently and as part of a team. Some evening and weekend work is required.

Requirements

Bachelor’s degree or four years of experience in lieu of degree
Demonstrated experience with a Customer Relationship Management system
Strong written and oral communication skills
Experience in analyzing data, marketing, public relations, or related field
Demonstrated experience with digital communication

Nice To Haves

Master’s degree or six years of experience in lieu of degree
Detail-oriented and organized
Experience in marketing, public relations, or related field
Experience in social media content delivery
Experience in multimedia development
Experience in Customer Relationship Management and Student Information Systems

Responsibilities

Support and work closely under the direction of the Admissions Engagement Coordinator.
Create and update digital content, support workflow tasks, and help improve recruitment communications while maintaining CRM properties.
Complete daily and weekly texting platform duties and implement training structure for admissions staff.
Manage leads, applicants, and admit data imports, including ACT scores and Application for Admission records.
Create and lead parent portal-focused emails, posts, and communications.
Create and support email campaigns, digital content, and marketing materials for print and digital recruitment.
Assist with basic website updates using Cascade CMS (training provided).
Support social media posting and planning for recruitment initiatives.
Assist with promotional product planning, ordering, and inventory.
Participate in event planning committees and support logistics for recruitment events.
Assist in executing marketing plans to promote event attendance and engagement.