Adobe Journey / Campaign Architect - Remote

UnitedHealth Group•Minnetonka, MN

10d•Remote

About The Position

At UnitedHealthcare, we’re simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized. Ready to make a difference? Join us to start Caring. Connecting. Growing together. We are seeking a Adobe Journey / Campaign Architect with solid analytical and technical expertise to support omni-channel marketing execution. This role is responsible for designing, implementing, and optimizing customer journeys using Adobe Journey Optimizer (AJO) and Customer Journey Analytics (CJA), ensuring accurate delivery through disciplined QA, testing, and governance. The ideal candidate combines hands-on campaign architecture experience, SQL and data proficiency, and solid project management skills. This role partners closely with Marketing Operations, Strategic Marketing, Data Engineering, Analytics, Compliance, and external vendors to deliver scalable, compliant, and customer-centric marketing solutions aligned to business objectives. You’ll enjoy the flexibility to work remotely from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week. You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Requirements

5+ years of experience in roles supporting omni-channel campaign development and execution
Proven experience with Adobe marketing platforms, including AJO Campaign/Journey, and/or CJA (or comparable tools)
Proven solid understanding of relational databases, data structures, and data management processes
Working proficiency in SQL and ability to interpret platform-generated code
Demonstrated ability to manage multiple priorities in a fast-paced, complex environment
Proven solid communication skills with the ability to translate technical concepts into clear business outcomes
Ability to be detail-oriented, process-driven, and comfortable working within formal QA and change management frameworks

Nice To Haves

4+ years of healthcare marketing experience
Experience with additional marketing platforms (e.g., Adobe Campaign, Salesforce Marketing Cloud, Braze)
Ability to be self-motivated and operate effectively amid ambiguity and confidentiality
Proven solid collaboration, organizational, and project management skills
Proficiency with Microsoft Office tools
All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy

Responsibilities

Design and architect end-to-end customer journeys in AJO across email, SMS, direct mail, and digital channels
Develop and refine journey and campaign logic to support intended customer experiences and marketing goals
Implement and execute end-to-end QA and testing frameworks to validate accuracy, compliance, and business requirements
Manage, monitor, and automate recurring campaigns; oversee scheduling and post-launch performance
Collaborate cross-functionally to align requirements, SLAs, release plans, and issue resolution
Anticipate emerging customer needs and contribute innovative, scalable solutions
Support large, complex initiatives with broad team or business impact
Contribute to standards, runbooks, and best-practice documentation; mentor team members and promote continuous improvement