Cardlytics is seeking an Analytics Principal to join our Advertiser Analytics team. As an Analytics Principal on our Client Analytics team, you will be an advanced individual contributor, going beyond basic data mining to provide actionable customer insights for our clients and sales team. You will lead the analytics relationship with key client partners and regularly meet with their representatives to showcase the value and opportunities of the Cardlytics platform. You will act as a trainer and mentor to junior analysts as well as a deep subject matter expert on limited topics. You will work closely with your Cardlytic counterparts in translating questions from the customers and sales leads into appropriate problem statements, developing robust solutions by analyzing large purchase/engagement datasets and presenting findings to influence future strategies and decisions. You will: Work on problems affecting some of the fastest growing consumer businesses in the US by leveraging our unique whole-wallet transaction data set Work with large datasets in a fast-paced environment using SQL, Python, R, Tableau, and other tools Craft engaging analytic stories to drive home the impact of customer engagement and value, both from a consumer as well as consumer business perspective Mine purchase data to understand customer spending habits, competitive landscapes and customer journeys Develop and standardize new analytic approaches around customer life cycle value, measurement plans, cadence testing, optimized cadence of offers, and repeatable self-service tools for internal and external consumption
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Job Type
Full-time
Career Level
Mid Level