Assistant Marketing Manager
About The Position
The Assistant Marketing Manager serves as a critical role in developing and executing marketing strategies for the property. This property based role will execute on the marketing strategy and drive social media, public relations, digital and ecommerce and ensure all communications align with the property positionings. In addition, this role will implement and support communications strategies for relevant partnerships, sponsorships and unique one-of-a-kind experiences working with the Area Director of Sales and Marketing. Drive awareness and revenue generation for new hotel openings - rooms, F&B, spa and experiences Oversee website management including copy writing and review, image and video selects Create unique and story-telling driven property collateral Email cadence, planning and execution Coordinate the production of digital marketing creative asset development and work closely with the digital marketing team to support plan execution in order to create awareness for new openings Support the sales efforts with best in class collateral to support sales efforts Execute a social media plan to aligns with the brand strategy Drive and adapt as needed the hotel marketing plan Support the creation of monthly, quarterly and annual reports and presentations for owners and relevant stakeholders
Requirements
- College Education (Bachelor’s degree - preferred)
- 4+ years of experience in luxury or design space with experience in marketing, social media or PR
- Has a strong understanding of the style, design and nuance of luxury that is required to create a distinctive brand for each property
- Excellent verbal, written, presentation, and interpersonal communications skills
- Collaborative and has strong influencing skills to work and support across cross functional project teams
- Has a curious mind, is a strong multi-tasker who finds opportunities and creates solutions, where others find problems
- Strong attention to detail, ability to multi-task and manage time efficiently
Responsibilities
- Developing and executing marketing strategies
- Drive social media
- Drive public relations
- Drive digital and ecommerce
- Implement and support communications strategies for relevant partnerships, sponsorships and unique one-of-a-kind experiences
- Drive awareness and revenue generation for new hotel openings - rooms, F&B, spa and experiences
- Oversee website management including copy writing and review, image and video selects
- Create unique and story-telling driven property collateral
- Email cadence, planning and execution
- Coordinate the production of digital marketing creative asset development
- Support the sales efforts with best in class collateral to support sales efforts
- Execute a social media plan to aligns with the brand strategy
- Drive and adapt as needed the hotel marketing plan
- Support the creation of monthly, quarterly and annual reports and presentations for owners and relevant stakeholders
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
