Associate Brand Marketing Manager

Noom US • New York, NY

1d • $94,000 - $110,000 • Hybrid

About The Position

As we continue to grow, we’re seeking an Associate Brand Marketing Manager to serve as the operational backbone of our Brand Marketing team. In this role, you’ll support the planning and execution of high-impact brand campaigns while also owning the day-to-day operations of our influencer and creator marketing program. You’ll work at the intersection of strategy, creativity, and execution—ensuring seamless delivery and brand consistency across all touchpoints.

Requirements

• 3–5 years of experience in brand marketing, influencer marketing, or a related field, ideally within a high-growth consumer brand, digital health company, or agency environment
• Strong brand intuition with a keen eye for creative excellence and consistency across diverse customer touchpoints
• Experience managing influencer and creator partnerships, including briefing, content review, approvals, and relationship management
• Comfort working with data, including brand tracking, campaign performance metrics, and research insights, with the ability to translate findings into clear narratives
• Excellent project management skills with the ability to manage multiple workstreams and deliver high-quality work on time
• A collaborative mindset and experience working cross-functionally with teams such as Creative, Media, and Product

Responsibilities

• Support creative production by partnering with the Director of Brand Marketing to plan and execute ATL campaigns across TV, video, and digital, coordinating deliverables from brief through final delivery
• Run influencer and creator operations end-to-end, including drafting briefs, managing timelines, reviewing content for brand alignment and compliance, and guiding deliverables through internal approvals
• Act as a brand guardian by supporting the rollout of brand guidelines and reviewing externally facing content to ensure consistency and quality across channels
• Drive brand intelligence by preparing Quarterly Brand Health Tracker readouts, contributing to strategic research initiatives, and synthesizing competitive insights into actionable recommendations
• Support brand partnerships and activations by coordinating logistics, timelines, and cross-functional collaboration across creators, cultural platforms, and partner brands

Benefits

• You’ll play a key role in shaping a brand that is helping millions of people lead healthier lives
• You’ll gain exposure to high-impact brand campaigns across multiple channels, including TV, digital, and influencer marketing
• You’ll work on a highly collaborative team that values creativity, strategic thinking, and operational excellence
• You’ll have opportunities for growth through mentorship, hands-on experience, and meaningful ownership of projects
• Noom offers a comprehensive and generous total rewards package. This generally includes a discretionary performance-based bonus, stock awards, healthcare, disability & retirement benefits, paid holidays and paid leave, and various wellness programs, etc.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees