Associate Creative Director (Branded), Overheard

Doing Things Media•New York, NY

1d•$120,000 - $130,000

About The Position

We are seeking a strategic and creative Associate Creative Director (Branded) to join the Overheard team and lead branded content creative across our growing list of client partnerships. Reporting directly to the Director, Editorial and Branded Content, Overheard, the ACD is a key creative leader on the branded side of the business—managing a Creative Strategist, collaborating cross-functionally with Account Managers and Sales Leads, and owning the creative output from pre-sale through campaign delivery. As ACD, you are a creative authority and a day-to-day leader. You bring deep fluency in social media culture, a sharp instinct for what resonates with Overheard’s audience, and the organizational discipline to run multiple campaigns simultaneously. You sit at the intersection of editorial sensibility and brand strategy, ensuring every piece of branded content feels native, intentional, and unmistakably Overheard.

Requirements

4–7+ years of experience in branded content, creative strategy, or social media creative (digital media, entertainment, or social-first brand preferred)
Experience managing or mentoring junior creatives
Deep knowledge of social media platforms, content formats, and internet culture — especially as they relate to humor, lifestyle, and meme-driven content
Strong instincts for voice, tone, and what makes branded content feel native rather than forced
Proven ability to lead client-facing creative conversations with confidence and clarity
Excellent written communication skills, with the ability to concept, brief, and present ideas compellingly
Highly organized and able to manage multiple campaigns and priorities simultaneously
Collaborative, proactive, and energized by working in a fast-moving creative environment
A genuine love for Overheard and the Doing Things brand universe

Responsibilities

Team Leadership & Creative Management Directly manage and mentor the Creative Strategist, providing clear creative direction, feedback, and support for their growth
Set the creative standard for the branded team, modeling both the quality of output and the pace required to deliver at scale
Partner closely with the Director to ensure branded creative is aligned with Overheard’s editorial voice and platform strategy
Contribute to team workflows, briefing processes, and creative infrastructure that allow the branded team to operate efficiently
Partner with Sales leadership to ensure the sales team is well-equipped to pitch and sell Overheard—translating editorial updates, platform shifts, and creative positioning into language and materials the sales side can confidently use with clients
RFP Creative & Pre-Sale Lead branded creative ideation on incoming RFPs in collaboration with Sales Leads and Account Managers
Bring a breadth of knowledge of social media trends, formats, and Overheard’s historical content to inform pre-sale strategy
Synthesize briefing calls and stakeholder input into clear, actionable creative briefs for the team
Develop creative mocks, concepts, and examples that bring campaign ideas to life in decks
Partner with pre-sale stakeholders on deck-building, contributing slides that clearly articulate creative strategy and rationale
Client-Facing Creative Leadership Lead kick-off calls as the creative authority, speaking confidently to strategy, Overheard’s voice and tone, and the Doing Things IP
Educate clients on social media trends and the nuances of Overheard’s pages, building their confidence in the creative approach
Serve as a trusted creative partner to brand clients throughout the campaign, from briefing through final delivery
Brand Messaging & Strategy Translate brand objectives and messaging into content that resonates authentically with Overheard’s audience
Maintain a strong awareness of brand safety priorities while finding creative solutions that meet campaign needs
Ensure every concept is grounded in both performance goals and editorial integrity
Campaign Execution & Quality Assurance Oversee creative delivery across active campaigns, ensuring output meets Overheard’s standards and client expectations
Manage revision cycles efficiently and with a solutions-first mindset
Maintain quality control throughout the full campaign flight, from first draft through final post