Associate Digital Marketing Manager

Dexcom

3d • Remote

About The Position

Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health.
We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us.
This is a digital-first role responsible for the strategic ownership and ongoing optimization of Dexcom’s Provider (HCP) website, a core digital platform supporting healthcare professional engagement and adoption. The Associate Marketing Manager will partner cross-functionally to deliver seamless, compliant, and high-performing digital experiences that drive measurable growth in HCP engagement, lead generation, and conversion.
This role requires a strong digital marketer with experience managing CMS platforms, optimizing UX and conversion pathways, and leveraging data and insights to continuously improve performance. This is a remote position reporting to the Senior Digital Marketing Manager, HCP Experience.

Requirements

• Hands-on experience managing and optimizing website CMS platforms (Drupal, Wordpress, etc).
• Strategic mindset with experience working on digital-based initiatives with marketing teams
• Demonstrable experience driving business value through innovative digital campaigns
• Experience expanding audience awareness in SEO channel
• Ability to build strong relationships and collaborate within the team and cross functionally
• Strong cross-functional collaboration, organizing, problem solving, presentation and decision-making skills

Responsibilities

• Serve as primary owner and internal subject matter expert for the Provider website CMS platform
• Drive optimization of HCP digital conversion pathways, including forms, content journeys, and lead capture mechanisms
• Partner with analytics and commercial teams to identify, capture and nurture qualified HCP leads
• Expand reach and engagement across a broadening HCP audience through SEO-driven content and site optimization
• Monitor, analyze, and report on website performance, user behavior and conversion metrics to inform ongoing improvements
• Ensure connection between sales and marketing data touchpoints from responsible digital platforms
• Identify and implement innovative tools and experiences on the Provider website (testing, enhanced UX, emerging technologies and advanced personalization tools)
• Partners internally with Product Marketing Team, Creative Services, Commercial Forecasting and Analytics, Sales Operations, Sales Training as well as external vendors

Benefits

• A front row seat to life changing CGM technology. Learn about our brave #dexcomwarriors community.
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level