Associate Email Marketer

RealPage, Inc.•Richardson, TX

2d•Remote

About The Position

The Associate Email Marketer, Resident Solutions Marketing reports to the Sr. Director, Resident Solutions Marketing (B2C). The role of the Associate Email Marketer is to successfully coordinate, execute, and manage email communications. This position is ideal for a digital marketing professional with 3-4 years of experience in executing email marketing campaigns looking to grow their career in B2C and B2B strategic marketing in a fully remote role.

Requirements

Bachelor’s degree or experience in marketing, advertising, communications, or a related field.
3-4 years’ experience in email marketing including building and deployment.
Proven end-to-end ownership of campaigns.
Strong communication and collaboration skills to build relationships across teams to launch campaigns effectively.
Experience with Email Service Provider platforms (Customer IO, Pardot, etc.)
Strong self-awareness to openly share and receive feedback and to pursue learning.
Problem solver with strong organizational and time-management skills.
Strong project management skills, with the ability to prioritize and manage multiple initiatives and deadlines.
Excellent communication and interpersonal skills.
Self-motivated with the ability to work independently, as well as in a group, to achieve team goals.
Proficiency with MS Office Suite (including Word, PowerPoint and Excel)

Nice To Haves

Basic knowledge of Smartsheet or similar tools is an asset.
Knowledge and experience with Adobe CS including InDesign, Photoshop and Illustrator a plus.
Basic knowledge of in-app notifications and SMS a plus.
Coordinating omnichannel campaigns; recognize/prioritize campaigns running simultaneously a plus

Responsibilities

Use provided copy and direction to build content in InDesign as needed.
Build, QC, deploy email sends and monitor as needed to ensure no deployment issues.
Collaborate with cross-functional teams to execute email marketing campaigns, including rounds of revisions and securing necessary approvals.
Manage multiple email marketing campaigns simultaneously, ensuring timely delivery and that emails meet quality standards.
Assist internal teams with reporting needs by helping compile performance metrics from deployed campaigns.
Engage with and build positive relationships with multiple internal teams varying in size, geography, and demographics.
Ensure compliance with email marketing regulations, adhering to guidance on industry best practices for all email communications.
Identify and raise opportunities to streamline processes and reduce manual effort for more efficient campaign execution.
Assist the resident marketing team in additional strategic initiatives. e.g customer journey evaluations, creative and channel testing opportunities, leveraging new capabilities, etc.
Assist customer communications by helping to track and manage deliverables. Assist in compiling and maintaining accurate email distribution lists by crosschecking Salesforce data with Customer Success inputs to ensure correct audience targeting.