Associate Manager, Trade Marketing

FIJI Water Company • Los Angeles, CA

5d • $70,000 - $80,000 • Hybrid

About The Position

The Associate Manager, Trade Marketing is responsible for driving national, regional and account-specific trade marketing opportunities for FIJI Water. You will bring a strong understanding of Retail and On-Premise channels, shopper marketing strategies and tactics, and core commercial principles, including ROI analysis and volume forecasting. Success in this role requires strong initiative, planning, project management, organization, and attention to detail. This role partners cross-functionally with Retail Sales, On-Premise Sales, Brand Marketing, PR and Events, Category Management, Sourcing, Finance, eCommerce, and the Wonderful Agency, as well as external partners and vendors. This position will be based at our West Los Angeles, CA office. We work a hybrid schedule with an in-office requirement Monday-Wednesday and the option to work remotely on Thursday and Friday.

Requirements

• Minimum 1-3 years of experience in marketing, trade marketing, shopper marketing, or promotions within Food and Beverage or CPG
• Experience working cross-functionally with Sales, Brand, or external partners; demonstrated ability to manage projects and timelines
• Strong analytical, communication, and project management skills
• Solid quantitative skills and understanding of basic financial processes, including invoice management and budget tracking
• Proficiency in Microsoft Office; experience with SharePoint or similar tools preferred
• Bachelor’s degree required
• Occasional travel to support sales meetings and account calls

Nice To Haves

• Experience working with creative agencies and external POS vendors preferred

Responsibilities

• Develop and execute trade and shopper marketing programs and toolkits for the U.S. Sales (Retail, On-Premise) team at the national, regional, and retailer-specific level, including consumer sweepstakes, cross-promotions, and coupon programs that support secondary display and drive incremental volume
• Develop account-specific point-of-sale materials in collaboration with Brand Marketing, Sales, design teams, and external vendors, ensuring alignment to brand standards and customer needs
• Support management of the annual trade marketing budget, including tracking spend, processing invoices, and maintaining budget accuracy
• Evaluate promotional performance using IRI, Margin Minder, and internal sales data, providing insights and recommendations to improve effectiveness
• Create and manage coupon programs, including execution, tracking, and analysis of redemption to inform future planning
• Administer and maintain the SharePoint site, ensuring timely distribution of marketing materials to the Sales team and consistent weekly sales communications
• Oversee POS fulfillment vendor operations, ensuring accuracy and timely delivery of materials

Benefits

• Thriving Wellness Community: Access to top-notch medical coverage comprehensive vision and dental plans, and a 401k with match eligibility to secure your financial future and including: 24/7 online physician consultations virtual mental health resources life coaching engaging employee community groups cash rewards for healthy habits and fitness reimbursements library of on-demand fitness videos
• Career Advancement Opportunities: Unlock your potential with clear paths for career progression and internal mobility across our diverse family of brands and business units.
• Focused Learning and Development: Grow as a leader with our dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
• Empowering Mentorship Program: Connect with colleagues through our company-wide mentorship program to share goals, overcome challenges, and drive your career forward.
• Continuous Improvement Training: Participate in training that empowers all employees to learn and implement concepts that drive significant, positive change in the workplace.
• Giving Back to the Community: Make a difference with Wonderful Giving , allowing you to allocate company-provided funds to up to three charities of your choice, and join Wonderful Neighbor to contribute to group service projects within our local communities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level